Tag Archives: Blog

Facebook, Sharisax Is Out There

Facebook for Business, Blogging, Posterous and more:

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Twitter is like my personal bookstore, but so is most of Web 2.0

photos by Howard Blum
photos by Howard Blum

Sharing is one of the amazing benefits of Web 2.0, so it’s no wonder that Twitter is so important to me — both as a source and a repository. Here are some of the articles I read and Tweeted and Re-Tweeted this week:

  1. NYT article on Facebook for Business
  2. Blogs better Hubs than Twitter
  3. Social media will be your local marketing tool
  4. Future of Marketing – PR Squared
  5. Scoble’s video interview with Posterous

New York Times tips for Marketing on Facebook

Quick Tips worth repeating over and over [until people get them ingrained]: (a) Identify goals; (b) Share personality; (c) Engage, don’t shill; (d) Use Facebook data Here are some article highlights:

  • Be where your customers — and prospective customers — hang out.
  • Start small and add tools & apps slowly
  • Enliven page with photos and useful information
  • Buy-buy-buy messages do not work
  • Offer value and be patient

NYT article on Facebook for Business

HUBSBlogs are best HUBS for your content

Here are seven reasons why:

  1. With a blog, you control the agenda, whether you’re communicating on behalf of a company, or for personal reasons.
  2. Your blog can cater to a sub-group of your Twitter friends or a different audience altogether.
  3. A blog is less dominated by spam than Twitter.
  4. You can embed images, audio and video on your blog.
  5. Blog posts can be of unlimited length. You can express yourself in more than 140 characters.
  6. With some environments, you have almost unlimited control over the appearance, functionality and arrangement of your blog.
  7. Many blogs include the ability to offer contact forms, polls, chat and other functionality. You can even embed your Twitter stream into your blog.

Blogs better Hubs than Twitter

Local audience — where the money is

flowers Nope, even traditional media admits social media is NOT a fad. Local bloggers are being paid for page views. Viral nature of social media is fountain for success. Social media provides 2-way communication. Social media will be your local marketing tool

Facebook & Google win social network marketing race

“In the future, the Web you know will be based on the Web that knows you.”

“Social Media has simply become an unstoppable force.”

“Making special offers based on known behaviors and connections, will be automated.”

Future marketing outreach: “Maybe you’ll also reach out to one of the baker’s dozen’s worth of active baking-related groups on Facebook.”

Future of Marketing – PR Squared

Robert Scoble interview with POSTEROUS for the “GEEKY-ER” among you:

Top Geek-Thought-Leader Robert Scoble posted a video interview with the two creators of Posterous, a platform on which anyone can post content via email. Steve Rubel  stopped publishing his highly regarded marketing communication blog Micropersuasion in favor of a Posterous stream. Video is 17 minutes long and features Robert’s questions for Posterous founders: Sachin Agarwal and Garry Tan. Highlights:

  • Purpose is to provide a simple, clean platform for rich media and mobile application.
  • Only four full-time engineers do all the work.
  • To serve 1.8 billion people who don’t want the hassle of a traditional blog
  • Future business model to offer Premium features — far in the future.

Check out more of Howard’s Awesome photos on his website: http://faces-and-places.net/indexa.html

Blogging

To BLOG? . . . or Not To BLOG? . . . That’s a good First Question

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The MORE of YOU, the better!
The MORE of YOU, the better!

Tomorrow I’ll be meeting with 10-12 friends to teach them HOW TO START A BLOG.

The first question I could ask — but won’t — is WHY do they want to start a blog.

I won’t ask because I suspect two things: (1) most of them know little about blogging at all and (2) the majority are most likely hungry for any social media knowledge they can get.

And I love that!

. . . more for me to teach.

So let’s consider that First Question:

SHOULD YOU START A BLOG?

Take a look at these nine questions before you decide:

1) Are you really really passionate about something?

2) Do you have either a personal desire to speak your mind OR a business need to put your brand presence online?

3) Can you commit to some degree of consistency — whether it is once a week, three times a week, or three times a day?

4) Do you like to do like Picasso, i.e., Always Do What You Do Not Know How To Do In Order To Learn How To Do It?

5) If you make a mistake, can you admit it, accept it, and move on?

6) Can you be patient about gaining a larger readership?

7) Will you take time to read and comment on other bloggers’ articles?

8- Can you participate in a conversation where you could get criticized?

9) Would you like to be an authentic, honest, interesting voice in the Blogosphere?

If you can give a sincere YES to each of those questions, then I say GO FOR IT!

And to help you get started, you can check out my post on HOW TO START A BLOG and another post by my favorite blogger Adam Singer 50 Blogging Lessons To Know If You’re Starting Today

Blogging

Want a cool, fancy, free design for your blog? Check out my students’ new blogs

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Jack's first blog page

Way back when . . . I first started blogging with WordPress.com in April of this year, I never changed my background from the Kubrick default theme. So for four months, my blog looked exactly like my husband Jack’s above.

HOWEVER, now that I know how EASY and how much FUN it is to see a more distinctive looking page, I wanted to help you beautiful your blogs as well. Take a look below at several of the student blogs created in ONE HOUR during class using these instructions and then STEP TWO: Choosing the Theme [or background].

You can click on any of the images below to get a closer look at the blogs. Below you’ll find directions how you can spice up your own Online Persona.

Lucie's blog
Lucie
Diana's blog
Diana

Nghia's blog
Nghia
Keil's blog
Keil
Toni's blog
Toni
Rhonesia's blog
Rhonesia

HERE ARE YOUR INSTRUCTIONS

1. Sign into WordPress.com. [If you have not yet registered, then you’ll need to start with the previous post.]

2. The screen that pops up is the portal to your dashboard, i.e. where you make ALL the changes and additions to your blog. Here is Jack’s portal:

Jack's portal

3. Click on the word DASHBOARD [beneath the title and to the lower right of the photo icon]. And the screen below appears:

Jack's real dashboard

4. On the left of this screen is a sidebar filled with great categories to explore, but for now Scroll Down to the word APPEARANCE. A little arrow brings a drop down box. Click on the word Themes. This brings the screen shown below where you will find 77  fancy free designs for your blog.

Jack's Manage Themes

5. This step may take some time.

  • You can use the “Random” search,
  • an alphabetical listing of blog titles [which may only be helpful if you already KNOW the title of a blog design,
  • or do what post people do, select the “Popular” category.

When you see an icon that “talks to you,” click on the Kubrick theme or check out an entirely new theme. Below you can see the part of the Manage Theme screen with the “Preview” option below each thumbnail:

Jack's themes 2HAVE FUN!!

6. Here’s the one I picked for Jack ALTHOUGH he’ll probably change it later 🙂

I chose Ocean Mist because Jack likes Blue, and there is a Header Photo, which Jack can customize. Here is the way his Dashboard Manage Theme page looks now:

Jack Ocean Mist Theme


7. When you click on the “View Site” link on the top banner next to your Blog Title, you will get your new design. Here is Jack’s:

Jack's new Ocean Mist site

That’s all . . . for blogging Lesson Two.

In the future we will look at topics like (a) what to blog about, (b) what to put in your sidebar, and (c) features on your dashboard.

Of course you can already find tons of information on these topics all over the Web AND you can read WordPress.com Documents AND you can ask questions on the site Forums.

Lots of information is out there BUT here’s a caution: DON’T JUST READ . . . JUST “DO IT”

Blogging

How to start a Blog: Step-by-Step . . . and VOILA, you’re a publisher!

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So you’re ready . . . to join the Blogosphere with your own individual views.

It’s not exactly a “piece of cake,” but as my many advisors told me — JUST DO IT, and you will learn a lot as you go.

GETTING STARTED is always the hardest part of a new endeavor. So here’s a step-by-step tutorial to help you use the most popular free online blogging platform — WordPress.com.

If you follow these directions, you can be an “official” published blogger in just about an hour or so, which includes up to 30 minutes to get an email confirmation after you sign in.

Be certain to use the comment section IF you have any questions after you try this process. And keep in mind that this is just the first Baby Step, so don’t be too hard on yourself.

To give you an idea of what you are in for, I’ll list the instructions first. Then I will repeat them with the screens you will be filling out. Here goes:

1. Go to WordPress.com

2. Click on the Sign Up Now screen.

3. Put in your domain name and blog title.

4. Retrieve your Email Confirmation.

5. Click on the first link.

6. Click on New Post AND WRITE . . . AND PUBLISH

GOOD LUCK . . . AND GET BLOGGING:

1. Go to WordPress.com

Here is your first screen

WP.com Opening Screen

2. In upper right, you will click on the ORANGE “Sign up now” button

“Fill out the one-step form and you’ll be blogging seconds later”

WP.com 2

3. Next screen – BE PREPARED to find a “domain” name AND a blog title.

** IMPORTANT. Give the “domain” name some thought . . . especially if you want to be found by search engines. Try to think of KEY WORDS [i.e., the words people would use to search for your information] for BOTH the domain name and Blog title:

WP.com domain

4. The next screen is called Check Your Email to Complete registration.

On this screen — which I am not going to show — you may “update your profile” by adding your First Name, Last Name, and something ABOUT YOURSELF. You will be able to change any of that information later.

COOL! I want to call my blog Cars & Guitars and other sexy things -[my husband Jack]

WHOA, Jack. You might want to re-think that name. Did you really want to attract a slew of pornography seekers?

BUT you cannot move on until you receive an email from WordPress . . . so now’s the time to get out the chips and salsa.

ALERT: Your email confirmation will come from donotreply@wordpress.com. Be certain to check your SPAM folder before you panic.

Here is the email my husband Jack received to confirm his account:

WP email confirmation

5. If you click on the first link http://wordpress.com [in your email], then you will see a screen LIKE this, but with your blog’s information:

WP welcome

6. In the top left corner, you will see four headings: My Account — My Dashboard — New Post — Blog Info

[you will want to explore those options when you have time . . . ]

But for now, click on “New Post” so you can actually write something, post it, and take a well-deserved break.

7. Here is the screen where you will write that first post:

WP.com New Post

8. NOW IT’S YOUR TURN:

a) Think of a catchy title

b) Write your post

c) Publish [blue button on the right]

How do you add a photo?

How do you use boldface and italics?

There are buttons above the writing box. You can either try them out yourself OR ask a question in the comment section. But here is a screen shot of my husband’s first post:

Jack's first blog page


Good luck . . . and ask those questions 🙂

Twitter

How to get started . . . using social media for growing your business

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“Overview of Social Media/Internet Marketing”

“Twitterville”

“Groundswell“

“Beyond the Hype”

Tyler in playpen 1“OK, already, I’m convinced.

Now what do I pick up first?”

So you finally “get it”:

You can’t Get It without an Online Presence.

But getting started is a lot like being a toddler put into a playpen with a bunch of new toys:

What to pick up and play with first?

Q: I’ve got a small business, and I want to begin using social media, so where do I start?

A: No doubt, there are as many answers as there are “experts” to advise you. However, what everyone agrees is that you just need to get going and DO IT!

MARKETING 101

1. What you SHOULD do is spend some time deciding What you want to accomplish with social media strategies:

Do you want to . . .

  • Drive more traffic to your website?
  • Build a closer community feeling with your customers?
  • Establish or change your organization’s reputation?
  • Find out what your competitors are up to?
  • Know how to find and hire the best employees?
  • Discover trends as they are happening?
  • Share your knowledge and expertise?
  • Monitor the marketplace to see what people are saying about you, your products, and/or your industry?
  • Learn how to be a better, more efficient, effective business person?

Or . . . do you just want to dive in to see what Social Media is all about?

2. Once you have chosen a goal — or goals — from the list above, then you may want to describe what achieving that goal looks like, e.g.,

a) Bring 40 new customers to your website

b) Engage 20 clients in a forum conversation

c) Find three skilled and motivated interns

3. This “description” can be your formal objective, for which you should set a time frame  — and then you can measure your results and evaluate your program.

SOCIAL MEDIA 101

Note: Of course the exact route you take can vary —  depending on your objective.

But here is a 4-step plan to develop a strategy and answer the question: What should we do first? second? third? fourth?

STEP ONE: Twitter

STEP TWO: Facebook

STEP THREE: LinkedIn

STEP FOUR: Blogging

Today’s Post will help you become a TWEETER

Twitter certainly is one of today’s most popular social media buzzwords, and a platform where businesses are finding real, measureable ways to listen to and engage with customers.

PLUS signing on to Twitter is the easiest social media effort you can make: To take this step, try to allow yourself at least an hour to (a) sign up on Twitter.com; (b) read some how-to information [the four Twitter 101 lessons listed below]; (c) and play — with FOLLOWING people, READING their tweets, and WRITING some tweets of your own.

Click for TWITTER HOMEWORK

NEWBIES: If you have any questions — or cool Twitter experiences — please share them in the comments section below. LOTS OF LUCK!


Blogging

Facilitating Conversations: Talking the Talk – Part 2 of my glimpse into Putting PUBLIC Back in PR

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Crank up the conversation
Crank up the conversation

Want to join the discussion of “How Social Media is Reinventing the Aging PR Business”?

I did yesterday when I began the day writing my take-aways from Part 1: “The True Value of New PR” — Putting the Public Back in PR by Brian Solis and Deirdre Breakenridge — and ended the day engaging in an online chat with the Social Media Book Club discussing Part 2 of the book.

The five chapters in PPBPR’s second section covered these areas:

Ch 6  The language of New P’R – suggesting that terms like “user” and “audience” are out-dated.

Ch 7 Blogger Relations – for which Brian has published an entire Ebook, and the main point is that PR people, and anyone who wants to get a blogger’s attention, needs to read the blog BEFORE making contact.

Ch 8  Social Media Release [SNR] 2.0 – includes an actual template for a recommended format.

Ch 9 Video News Release [VNR] 2.0 – features strategies for creating successful video programs.

Ch 10  Corporate Blogging – my favorite portion of this section because of the tips and links to more resources for planning blogging strategies for companies.

My first experience with Tweetchat and the Social Media Book Club

Not ever having participated in an online chat before [I can’t believe I’m admitting that], I was surprised to see how easy it was to (a) sign up at Tweetchat through my Twitter account, (b) write in the hashtag #smbookclub, and (c) VOILA, I was in and waiting to begin.

Lara McCulloch, an event planner from Ontario, moderated the discussion for the seven or so Tweeple dropping in. The key points discussed included the following:

  • For effective blogger relations, PR people need to read and understand what a blogger writes about BEFORE contacting him or her.
  • If bloggers have a large following, then the comment section can be as valuable as the blog post itself.
  • Gobblygook [i.e, meaningless jargon and cliche expressions] does not belong in press releases.
  • Many companies are finding the news releases, distributed by wire services, may only be necessary for huge product launches.
  • PR is all about relationships, and if you want someone to write about you, you need to establish a relationship.
  • The problem with most traditional releases is that they are designed for a mass audience — and that’s no longer effective, either for the media person or the end consumer.
  • Marketers and PR people need to stop thinking about sending messages, but rather tell stories, i.e. telling rather than selling.
  • Social News releases focus on the facts clearly stated in an easy-to-read format as in the template offered in the book.
  • Newswriting — and the teaching of newswriting — is a different ballgame these days.
  • Print media is looking for community engagement and is doing more stories on local residents.
  • VNRs are time-consuming and expensive, but they are very effective.
  • Video logs, or Vlogs, are not as common as their likability would suggest because they are more time-consuming to create, and they are not as searchable as text-based blogs.
  • Corporate types find it difficult to get into the dialogues that ought to be achieved through company blogging.

The final task of the discussion was to list some quotes that resonated with us:

“We earn the relationship we deserve.”

“To be an effective marketer, you must think like the consumer.”

“”The true influencers are the peers of your customers.”

“Blogs are little First Amendment machines.”

“The game is changing: It is no longer about survival of the fittest, but also the most capable and sincere.”

Don’t forget that you can join next week’s discussion of Part 3 to share your ideas on “Participating in Social Media” – Tuesday, Sept 15 at 8 pm EDT/5 pm PDT. Log into Tweetchat and put in the hashtag #smbookclub.

If you missed this week’s chat, but want to add to the conversation, please write your comments below.

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Blogging

Get FOUND on the Web — through Online News Releases

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Get FOUND in the Web
Get FOUND in the Web

Part I: SEO

PRWeb and Vocus sponsored a webinar on “How to Use Online News Releases to Drive Social Media Campaigns” : so I thought I’d “ruminate” over the material by “taking notes” as a blog post. That way, we all can get smarter.

Steps to SEO

A. Identify a profitable target key phrase

B. Create content page around your target key phrase

C. Build backlinks with key phrase and content relevancy

Where should key phrases go on your content pages?

(a) Title tag; (b) Meta description tag; (c) Meta keyword tag; (d) header; (e) body copy; (f) ALT text

NOTE: Robyn Tippins told my PR class that it’s not just the key words. You also need related words, or Google may think you are spamming.

In addition to key words, Google uses “backlinks” i.e.,  clickable words or images that take you to other sites like the two in this sentence.

NOTE: Not just any old links will work, though. Google judges the the quantity, quality, and relevance of the links.

HINT: Links with .gov and .edu add authority, and that’s a good thing

ARTICLES ARE A GREAT WAY TO GET BACKLINKS

And here are some recommended sites to submit your stories to:

Forums and Blogs also offer great places for relevant backlinks, but you need to take care: Participate in a MEANINGFUL way, which means Adding Value and Making Friends.

Note from Google

Google’s Matt Cutter posted a webinar and transcript further explaining SEO and how you get more “Google Juice”:

The more PageRank you have, the faster you are likely to be found, the deeper we [Google] will crawl in your site, and the more often we will visit your pages to see if they have been refreshed.

PageRank at a 50,000 foot view is this: it is the number of people who link to you and how important those links are.

So PageRank is not just getting as many links as you can. It is also how important they are. So having high quality content can really make a big difference.

Now it’s time to check out some of the sources listed above.

  1. Why not research one of the article publishers and see if you’d like placing your content on that platform?
  2. Read one of your favorite bloggers and leave a thoughtful comment.
  3. Check out a forum that discusses issues of interest to you; you can simply Google your area of interest with the word “forum,” i.e. “car forums” or “writer forums.”

Then, of course, JUST DO IT — Write your comments.

Next post: Part II of Notes on PRWeb’s webinar: Online News Releases are one of the most important SEO tools out there.

Blogging, Facebook, Sharisax Is Out There, Twitter

How am I doing? My online presence roadmap 2-week checkup

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My Gold Star
My Gold Star

Two weeks ago I made a commitment to manage my online presence. Discipline is key, but broadcasting intentions into cyberspace has a way of keeping one on the straight and narrow. Too many people to make excuses to if objectives aren’t met.

So how have I done?

Below is my “roadmap” list, followed by my actions:

1) Make a list of WEEKLY goals {I believe I can hold to that) and check off my accomplishments EVERY Sunday night.

OOOps, I didn’t exactly write the list — except on my blog. But I am checking this Sunday night.

2) Prioritize those goals to make certain that the ones on the top of the list are done for sure.

The priorities were in my head since I didn’t write the list . . . except on the blog. Is this admission helpful to anyone? Maybe it’s a way to show the importance of ACTUALLY WRITING DOWN the list, especially if it’s a “check off” list.

3) My original intention, way back when I first posted on April 23, was To Become an A-List Blogger — and that continues to be my Long Term Goal —

Blogging is my NUMBER ONE priority; the first week I only got to write two posts. This week, though, I’m doing well . . . one-a-day since Friday.

🙂

4) Next, because I really believe that Twitter will become all that its creators are envisioning, my goal will be 3-5 Tweets Every Single Day! I will continue to follow my own advice on What to Tweet.

I went to check on my exact progress by looking at my profile page @sharisax: That was actually Cool as it reminded me of some of the “insights” that I’d tweeted, especially one that was RT’d several times: “If success=receiving, then first comes giving.” Anyway, I met my goal of at least 3 Tweets a day.

Most of my Tweets are posted via Friendfeed, but not always. Even though both are “microblogging” platforms, I don’t personally feel they are “interchangeable.” Friendfeed’s capacity for conversation makes some updates more appropriate for that site.

5) Facebook is a HUGE priority, especially since my partner Les Ross and I are building our Social Media/Internet Marketing consulting business Performance Social Media, which recently set up a Fan Page. We’ll be including the opportunity for small and large companies to find social media interns through us, so I’ll be monitoring and updating both my Facebook Profile and my Facebook Page EVERY Day. That means NEW content on the Facebook page at least four days a week.

Check 🙂

I’m even adding more Business Apps to the Page, and I’ll continue reading everything I can on “Facebook for Business.”

6) I may be running out of time for Daily Tasks, but I thinking checking in and updating LinkedIn is essential. So besides that commitment, I plan to contribute to at least two LinkedIn Group Discussions every week.

OOOOps, I really did want to engage with LinkedIn groups, and TSK TSK . . . have not gotten to that yet. 🙁

7) Finally, my new Road Map will highly suggest that I check out at least one New social media tool, strategy or app every week; by checking out, I do mean more than reading about it.

HOORAY, this one I did in spades. My previous blog post is the proof: 15 social media sites my students and I checked out last week.

Looks like I get a few gold stars and a few TSK TSKs. But the great thing is that I’m traveling faster along Revolutionary Road. And I hope I’m pulling some of you along with me. Anyone else want to report progress in managing online presence? Let us know.

Next post: Viral videos – the future of advertising

Blogging

What to Blog? My story about Peter

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Fathering a son: what's more important than that?
Fathering a son: what's more important than that?

Many of my students have begun blogs, and their first questions seem to revolve around, “How do I get more readers?” and “How do I get people to comment?”

My standard answers have been these three:

* Comment on other people’s blogs

* Announce your new posts on Facebook, Twitter, Friendfeed, and LinkedIn

* Enable a more user-friendly comment device.

However, after reading several of their posts, I have another simple answer — but, first, a story:

My Story about Peter

Several years ago, when I was teaching beginning journalism students at Southwest Missouri State, the students’  daily chore was to write in a log. And I read them.

Big mistake: both the assignment and me spending time reading them.

When left to their own devices . . . students wrote about such earth-shattering events as breaking up with their boyfriends and flushing letters down the toilet to buying a pair of boots at the mall to the scores of basketball games in the local conference. Needless to say, I was questioning my sanity for having asked for these papers.

Until Peter, that is.

Peter wrote plays and poetry. Peter analyzed the news. Peter shared intelligent conversations he had had with friends. Peter reported on books and articles he was reading.

And his writing was so flawless that I was envious.

But I loved reading his stuff and looked forward to every entry.

I was in awe of his talent and wondered what I could offer him.

So I went to several of my colleagues to ask their opinions; one comment stood out: “Peter’s stuff is good because he writes about things that are important and interesting.”

When you blog — and you want people to read and comment — WRITE ABOUT THINGS THAT ARE IMPORTANT AND INTERESTING.

Why write about anything else?

Next post: The rewards of listening carefully

Blogging

Blogging is New World Pathway

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“Write your own blog post everyday, but spend twice as much time reading other people’s blogs — and comment”

We're Listening

We had Sleepy Blogger, aka Robyn Tippins, come to PR class at San Francisco State, Tuesday, May 12, on the second last day of our exciting adventure into the World of All Things Social Media.

In addition to being a very popular and influential blogger and mother of four children, Robyn is Community Manager for Yahoo Developer Network. I read about her in a chapter of What No One Ever Tells You About Blogging by Ted Demopoulos.

Since she lives in the Bay Area AND a student group planned to tell the class about blogging, Sara Peterson (student in the group) and I Tweeted and Emailed. It worked for Jack Dorsey — and it worked for Robyn Tippins.

WOW, did it work!

The students loved her “down home” story — at 21, Robyn started a cloth diaper business from her home in Georgia, and the rest is history for another post. But what impressed Sara and so many of the students is how Robyn decided to make things happen, and she made them happen!

Here are some of the comments students wrote after her presentation:

“It was cool to learn how Robyn created a business on the Internet at such a young age, and now she works for Yahoo.” — Stephanie Mereau

*         *

“Once you get out there, people start to refer to you and this is how you become influential.” — Mita Mahida

*         *

“No job is Too Small!” — Alice Ng

*          *

“It’s important for your blog to create a niche so that the right people can read the right blogs and leave the right comments for the benefit of the overall conversation.” — Stephen Giusti

*          *

“Word of mouth has a lot to do with success in the blogging world as it is for business in general.” — Rafael Silla

*          *

“Paid advertising on your blog can hurt you rather than help you because of all the clutter and distraction.” — Ann Marie Pawlicki

*           *

“Research is essential — it makes you credible and relevant.” — Marie Belhomme

*           *

“Key words and meta tags make it easier to find your blog.” — Gabriela Acevedo

*           *

“Spend more time visiting other blog than writing your own.” — Theresa Rix

*           *

“Moderate comments: know what your strategy will be.” — Brian McGuinn

*           *

“Get your ideas out there and personalize some of your posts to keep yourself real.” — Orly Macabi

*           *

“All in all: One of those classes that makes it all worthwhile.” — Shari Weiss

What works for your blog?

Next post: Personal Branding using Social Media

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