Sharisax Is Out There
Join me on a journey down the Social Media Revolutionary Road
LinkedIn Basics
LinkedIn is the world’s LARGEST online professional network that can help you gather business intelligence, connect with trusted contacts, and pinpoint individuals who can help build businesses and careers.
Click on these images to read content AND get started with LinkedIn:
10 Steps to Update your LinkedIn Profile for Maximum Find-ability
My friend Barry had been unemployed for more than a year when he came to one of my LinkedIn workshops to maximize his site profile. Shortly thereafter he was tapped by an overseas firm for a very lucrative project. My brother Chuck had been at home “playing” with social media. …
Social Media Policy: Protect your online reputation
Q: Who needs a social media policy?
A: Any person with employees, independent contractors, and visitors who may use your business computer.
With more than one-third of the world’s population now online, it makes sense to have guidelines and procedures for cyber citizens to turn to — and if you are a …
What to Tweet to Stand Out from the Masses
Now that 106 million Twitter accounts have been set up, it’s a great time to distinguish yourself from the rank & file. Building an online presence — whatever the platform — is, in fact, under your control. People using the “Global Whiteboard,” i.e. the Internet, must keep in mind that …
How TO DO Facebook Right . . . If You Care About Your Online Reputation
When I heard the title “The zen of social media marketing,” I knew I had to read this book by Shama Hyder Kabani. Her chapter on Facebook was really detailed with lots of tips, so I thought I’d offer many of the items on Shama’s list of Do’s and Don’ts …
Social Media Victories — and how to win them
Bay Area Consultants hear SOCIAL MEDIA TIPS from popular speaker Patrick Schwerdtfeger
Back by popular request, Patrick presented more detailed online marketing tactics — building from his earlier talk on social media basics delivered last fall.
Author of Webify Your Business, Patrick spoke at 127 events around the globe in 2009. He …
10 Mistakes Made by Social Media Newbies
A few weeks ago, I participated in a social media webinar that unfortunately went “over the heads” of most of the other attendees. So I invited many of them to contact me for answers to some of their basic questions.
Bob asked me:
“What do Newbies typically do wrong?”
Putting on my …
Twitter Basics – Workshop “cheat sheet”
Today ten new Tweeple will be fluttering around the Twittersphere — at least that’s my hope.
In the next few days, you’ll read about some of the things they learned, but a few people left without their “cheat sheet,” so I’m posting it below . . . as well as the …
Beyond the Hype: Roadmap for Social Media’s Future . . . and Ours
A few weeks ago, I felt like I’d died and gone to Heaven.
That’s the sensation one has when a passion is being filled to the brimming [tipping?] point.
For a student of the Social Media Revolution, nothing could be more gratifying and fulfilling than to hear a panel of highly …
Social Media Victories — and how to win them
Bay Area Consultants hear SOCIAL MEDIA TIPS from popular speaker Patrick Schwerdtfeger
Back by popular request, Patrick presented more detailed online marketing tactics — building from his earlier talk on social media basics delivered last fall.
Author of Webify Your Business, Patrick spoke at 127 events around the globe in 2009. He …
Can Social Media Predict the Academy Award Winners?
Chicken or Egg: Which came first?
If I write this blog article about how Jeff Bridges should win the Best Actor Oscar for his authentic portrayal of a washed up, alcoholic country singing legend in the semi-romantic film Crazy Heart –
(1) Will my article …
Just Starting Your Blog? — Meet Lyndit, Who Just Didit
Lyndi Thompson is an M&M peanut-aholic and treehugger-wannabe, but she has also taken her nerdy HTML and CSS skills into the Blogosphere with her new blog lyndit.com.
I met Lyndit in Twitterville after she happened upon my article on 10 Mistakes Made by Social Media Newbies. Apparently Lyndit didn’t want to …
Everyone Is Someone’s Customer: Use Social Media to Reach Them, Listen to Them, and Learn from Them
Too often companies forget the second part of this scenario:
Firms are in business (1) to make profits by offering products and services
(2) to satisfy the unmet needs of their customers.
Too often they are so immersed in organization-centric thinking, that they don’t even realize their products or services may …
How Many of These Social Media Questions Can You Answer?
My Laney College students are participating in social media to build writing and reading skills. For many of them, however, this is a significantly new experience, i.e., creating blogs and signing up for Twitter.
What is Social Media and why is it important?
and . . . here are many of their …
Laid Off and Bored? Use Your Brain and the Net to Become an Expert
One of my Loved Ones was laid off recently, and now tells me he’s bored.
NO WAY!
NO HOW!
NO EXCUSE!
Not in Today’s World where so much is at our fingertips.
Just DO IT is the Common Mantra
Suggestion One: Do NOT just “fill empty spaces” — i.e., don’t DO, just to DO.
Suggestion Two: Give …
Use this Checklist for Managing Online Presence
CHART YOUR SOCIAL MEDIA PROGRESS:
Want to manage your social media sites? Yesterday’s post reviewed Chris Brogan‘s 19 tips: Resolve to Manage your Online Presence.
Today you’ll find a handy spreadsheet to use for weekly check-offs. And there’s space to add other tasks . . . like writing your blog post
Now …
Resolve to Manage Your Online Presence — Lists only go so far . . .
“Social Media: Step-by-step”
The End of The Year is made for reflection, clean up, and planning for the future.
Six months ago, social media luminary Chris Brogan published 19 tips to manage your SM online presence.
And I most likely did what a lot of my friends might have done, i.e. …
Do we need an Emily Post for social media etiquette?
“To be or not to be . . .”
“To DO, or NOT to do . . .”
I got a “dressing down” the other day when I asked a question on various social media platforms.
This was my message:
“ARE PRESS RELEASES DEAD? I would like to publish an article …
Facebook for Business, Blogging, Posterous and more:
Twitter is like my personal bookstore, but so is most of Web 2.0
photos by Howard Blum
Sharing is one of the amazing benefits of Web 2.0, so it’s no wonder that Twitter is so important to me — both as a source and a repository. Here are some of the …
Reading: Social Media tips, stats, and updates. What are people talking about?
What are they all talking about
My friend and colleague Zahid Lilani recently posted links to eight articles he’d found interesting. So I thought I’d do the same — and get through some of my emails at the same time. If you read any of the suggested articles, please feel …
Social Media Victories: presentation by Patrick Schwerdtfeger for Bay Area Consultants — BACN
As a Bay Area Consultant myself, I was thrilled to attend my first BACN breakfast meeting and hear Patrick Schwerdtfeger tell 80 of us all about his “Social Media Victories.”
Patrick’s one-hour talk featured case studies where organizations leveraged Twitter, LinkedIn, Facebook and YouTube to increase revenue and brand awareness . …
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HOW TO DO SOCIAL MEDIA BY THE BOOK
