Book review,Facebook,LinkedIn,Social Media Marketing,Twitter         12 comments

If you are looking for a true HOW TO book, then you’ll do well to get a copy of Inbound Marketing: Getting Found Using Google, Social Media, and Blogs by Brian Halligan & Dharmesh Shah. [This article was originally published in my blog How to do Social Media by the Book.] We are indeed living in [...]

 Guest Post,Journalism,Twitter         17 comments

Revolutions, earthquakes, and tsunamis: What do they have in common? Answer: Social media “What fascinated most Social Media analysts was the speed at which information traveled all over the world regarding the earthquake.” Is it a coincidence , or simply the New Normal, that typically hot journalistic topics like violence and devastation are now being [...]

 Communication Strategy,Sharisax Is Out There,Twitter         44 comments

“In a world that is moving from PC-centric to a world completely mobile, it’s hard to keep up,” wrote Owen Greaves in a recent post. Owen is a Futurist, who loves making this paradigm shift less painful when it comes to media and commerce on the Internet. While many people may say that the world’s [...]

 Journalism,Twitter,Twitter Basics         4 comments

The Beauty of TweetDeck for me is being able to see several different columns of Tweet topics, lists, and followers constantly on view. And here is how to “Do It”: Three icons to right of TweetDeck logo on main tool bar 1) Yellow dialogue box: click to post update 2) Plus sign: ADD A COLUMN [...]

 Journalism,Twitter,Twitter Basics         15 comments

Twitter is an amazing communication platform, but the Twitter.com interface is limiting — you can only see ONE twitterstream at a time. TweetDeck is the software application I use to customize my Twitter experience. It allows me to see several columns on the screen at one time: all the people I follow a select list [...]

 Guest Post,Journalism,Sharisax Is Out There,Twitter         25 comments

The beauty of our Social Media Revolution is that every one of us can become a publisher . . . and spread our opinions, insights, and wisdom. Though we’ve only had two weeks of classwork for the online Social Media for Journalist course, several of the students have shown their passion, intelligence, and leadership in [...]

 Twitter,Twitter Basics         53 comments

Sometimes more is more, but often LESS is more. That’s one of the reasons Twitter is so powerful and popular, and it’s also the reason why this post will include only Ten Twitter vocabulary items. You can find dozens of twitter words and definitions in the wiki Twictionary, and in my earlier article Twitter Basics [...]

 Journalism,Twitter         36 comments

Whether it’s violent protests in Egypt, character assassination of the Chicago Bears’ Jay Cutler, surprising new talent discoveries, or natural disasters, the “NEWS” is reaching us faster — intersecting with us where we are. At the forefront of this evolution/revolution is Twitter, the social media platform where simplicity is part of its brilliance. Twitter has [...]

 Blogging,Journalism,LinkedIn,Twitter         119 comments

Long ago, business was all about building a better mousetrap and force-feeding it into homes. Long ago, publishing was all about dollars and cents (don’t mistakenly read “sense”). Long ago, free speech was easily regulated — and not particularly “free.” Today’s technology advances are creating a New Normal, and intelligent folks who want to work [...]

 Facebook,Future of advertising,LinkedIn,Sharisax Is Out There,Twitter         15 comments

Many of my friends and business acquaintances are coming around to recognizing the inevitability of “The Social Network” as key to their future business success. Whether it’s the Facebook movie and Mark Zuckerberg as Time’s 2010 Man of the Year or the predictions of everything going mobile, the time to Get Connected is NOW. So [...]

 Briefly stated,Twitter         10 comments

I joined Twitter just about when my grandbaby was born . . . and that was a few weeks before Oprah, early in 2009. Back then there were somewhere around 10 million Tweeple. Now there are more than 145 million. Jack Dorsey’s visit to my San Francisco State marketing class convinced me that Twitter was [...]

 Sharisax Is Out There,Twitter,Twitter Basics         15 comments

“What to Tweet” articles have been among the most popular on my blog. That’s why I suggested the topic to Michael Cohn, founder and CTO of CompuKol Communications — when he asked me to write a guest post for his very popular social media for business blog. I’d been reading CompuKol Communication for quite awhile, [...]