21 Tips for using Facebook and Twitter for Business via Brian Solis

Filed in Sharisax Is Out There 174 comments

From Engage by Brian Solis

Here is a list that will help businesses embrace the methods now available for their marketing efforts through social media platforms, especially via Twitter and Facebook. [This was originally posted on my blog How To Do Social Media by the book.]

1. Special Offers

2. Logging Orders

3. Word of Mouth Marketing

4. Conversation Marketing

5. Customer Service

6. Focus Grouups

7. Direct Sales

8. Business Development

9. Curation

10. Information Networks

11.Dedicated and Branded Channels

12. Mobile and Geo Location Marketing

13. Hosted Conversations that Generate Traffic and Referrers

14. User-Generated Change

15. Vendor Relationship Management

16. Ideation [crowdsourcing]

17. Employee Recruitment

18. Events

19. Research and Intelligence

20. Fund Raising

21. Words of Wisdom

For commentary on each of these ideas, check out Brian Solis’s blog article.


Engage by Brian Solis on Prezi

Brian Solis’s blog PR 2.0

Simple Answers to Six Basic Social Media Questions

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Posted by Shari Weiss   @   15 December 2011
Tags : , , ,
Dec 16, 2011
4:38 am
#1 David :

Most of the time I am using social media,thanks for sharing. For sure we’ll learn a lot from Brian.

Dec 16, 2011
5:04 pm
#2 Marcus :

Quite an impressive list of tips, but when I read them they all appear to be reason for using not tips.

Dec 18, 2011
12:47 pm
#3 Anna :

Great points, why using whatever social network is useful! I still consider them though like an obsession after some time of exploitation:(

Dec 19, 2011
7:39 pm
#4 Chelly :

Thanks for the great tips here and I hope this can help a lot for me and to other people as well…

Dec 20, 2011
5:55 am

Thanks for this amazing list, I still cannot understand why so many people are still ignoring social media as a marketing tool. I mean come on, social media is no longer an option now, it is a MUST!

Dec 20, 2011
3:31 pm

I find FB and Twitter to be most useful for building brand loyalty.

Dec 20, 2011
10:26 pm
#7 Kellie :

Thanks for the tips…they are definitely very helpful…

Dec 21, 2011
9:34 am

I will check out Brians blog for more details, but thanks for the list. It really has me brainstorming.


Dec 21, 2011
11:09 am

Good points. See… a social media site can be useful. I do think many companies are still not sure how to best capitalize on them from a revenue standpoint though.

Dec 22, 2011
9:30 pm
#10 Mik billy :

Quite an impressive list of tips, most of the time I am using social media,thanks for sharing.

Dec 23, 2011
9:31 am

Facebook and Twitter also good for seo I find.

Happy New Year – May your blog go from strength to strength!

Dec 27, 2011
3:54 pm

“4. Conversation Marketing” is the most important one for me.

Dec 31, 2011
2:45 am
#13 sunil :

I never thought about business from facebook or twitter.Thank you for such a nice article.Your article motivate me .And happy new year.May god bless your site with lots of article for us :-)

Dec 31, 2011
11:10 am
#14 Albert Bernard :

All the tips are great, I still cannot understand why so many people are still ignoring social media as a marketing tool. I mean come on, social media is no longer an option now, it is a MUST, thanks for sharing.

Jan 2, 2012
12:20 am
#15 Krissy :

Nice read, thanks for sharing.

I was reading earlier that most companies on twitter and other social media outlets think that people follow them to find out information and add value, however, users are normally more interested in offers and discounts (which companies are often worried about “overusing” on social). This sort of confirms it.

Jan 2, 2012
4:46 am
#16 @Hawe :

Facebook provides a significant opportunity to grow the business. Through our facebook can display the product to be sold. In addition facebook and twitter can also be used to increase traffic sales pages.

Jan 4, 2012
2:11 pm
#17 Cindy :

Such a nice collection of tips! Facebook and LinkedIn are really nice tools for SEO processes.

Jan 5, 2012
4:21 am
#18 joyce :

Great sharing of tips..I learn a lot ..Thanks for sharing..

Jan 6, 2012
9:01 am

Thanks for the list. Food for thought. I’m using Facebook and Twitter, but need to up my game a bit now.

Jan 8, 2012
9:38 pm
#20 Mickie :

Social media is always a big help in communication and even in business…Thanks for the big help you have here for us then…

Author Jan 8, 2012
10:10 pm
#21 Shari Weiss :

I suspect that any Facebook page that I “like” had BETTER offer me deals and special discounts :-)))))

Jan 9, 2012
1:49 pm

I haven’t had much success using social media with my business. Although, this post has given me some great tips to change up how i do things and give it another try. Thanks for sharing!

Jan 12, 2012
8:17 pm
#23 Darlene :

I saw the review and I’m amazes of the possible earnings with the use of social media. Positive outlook enables to create business on social networking.

Jan 23, 2012
3:01 am
#24 Tana :

Nice sharing of tips..Very useful and I learn a lot on it while reading..

Jan 23, 2012
5:14 am
#25 Armand :

Hi Brian! Thank you for the lists. This are all quite good for writing a book.

Jan 23, 2012
6:27 pm
#26 sohan :

Really important list. THanks

Jan 24, 2012
12:42 pm
#27 Catherine67 :

Hi Shari! Thank you for sharing this great lists that are helpful in marketing through social media platform.

Jan 25, 2012
6:42 am
#28 Tana :

I think it would be a great idea to have Webanswers on other sites. I think it would be a great to be able to talk and socialize with the people we answer questions for everyday. There are some amazing people on this site that I would love to talk to more about different topics without having to respond to a question in order to do it.

Jan 26, 2012
12:33 am

Yes, thats real tips for online marketing by facebook and twitter. Both facebook and Twitter will give big traffic which can convert as our revenue

Jan 27, 2012
4:41 pm

I think the best tip is just to use social media to connect with people on a personal level.

Jan 28, 2012
8:46 am
#31 Mike Colly :

This is very nice post and very valuable for those who intrested in good resources, keep it up.

Jan 29, 2012
3:56 pm
#32 Zechary Lee :

Really some outstanding tips on facebook and twitter marketing. I am not that much attracted in facebook but have to be there as I have some business in online. Your tips have some great value to me. :)

Jan 29, 2012
10:26 pm
#33 Joey Lim :

Great list! I guess to sum it all up, consistency, being active and socialization to the community are the keys to get the best out of FB and Twitter. With great content, going viral is possible.

Jan 30, 2012
1:22 am

Very nice tips, it would be nice if you could elaborate each one to take advantage of it. Facebook and twitter for business only requires activity and community.

Jan 31, 2012
7:16 am
#35 Adlen :

very informative article.
Is there any lightbox facebook application for enhancing the fans of the facebook page?

Feb 2, 2012
6:56 am
#36 Norma J. Cardwell :

These are great tips! I learned a lot here! I think using google+ will greatly help small businesses for google design this platform for this use.

Feb 3, 2012
8:40 am

Hey – great share thanks, particularly link to original article. I’ve still not fully embraced Facebook but have had great success with Twitter. Guess I’m off to amazon to look at the book a bit more, hope they’ve got the See Inside feature enabled!

Feb 3, 2012
10:25 pm
#38 Tania :

Very good list indeed… I read on another blog somewhere that facebook and twitter account for 85 percent of all social media traffic… that’s huge. It’s time for us to heed this great advice 😉

Feb 6, 2012
9:28 am
#39 Catwoman :

Thanks for sharing these useful things, they could help me to reach my goals for this year, to get a higher traffic to my blog with using the possibilities from social media. I just got to know how to get started;)

Feb 7, 2012
9:18 am
#40 Aline :

Facebook is the most popular than twitter. Many internet user prefer to use facebook because they can connect and stay up to date to their love ones, friends, relative and online friends.

Feb 7, 2012
7:36 pm

I love this list! Thanks a bunch for sharing! I am going to check out the book.

Feb 8, 2012
1:33 am

Good, practical information for businesses. It is valuable to see it all laid out so companies can select which would work best for their business and possibly get ideas they had not yet thought of. A great Monday morning read!

Feb 8, 2012
11:35 am
#43 Nile :

You know, each one of these could be broken down into an in-depth post that would make a nice series. Even though Solis writers about it… I often think another’s viewpoint and their experience is just as interesting. Just a thought. 😀

Feb 8, 2012
11:56 am

Great tips. Sure changing the way business is done these days.

Feb 8, 2012
3:52 pm

Hey Brian, Thanks so much for taking the time to publish this list. I am printing it out to tack up by my desk to remind me. I am just now rebuilding my website to serve a better purpose and facilitate a smarter way to market my website. This is very helpful to me.

Feb 10, 2012
3:10 pm
#46 joe brown :

This blog is very important because you can make many mistakes on the web. Many people should read this to better understand how to make good decisions when using facebook. since so many people are online this blog is very usefull

Feb 11, 2012
2:13 pm

I’ve been struggling with using Facebook and Twitter for business ever since I started. Slowly, but surely, posts like these are going to help me improve my social media skills and ultimately have the ability to use these resources to their full potential. Thanks for sharing!

Feb 13, 2012
12:30 am
#48 Xzania :

Helo Brian!This would be helpful for those interested customers. i would rather recommend this compared to others.

Feb 13, 2012
4:35 am
#49 raenze :

Helo Brian!I agree about this link.This is much easier compared to others. Thanks you for giving me some ideas.

Feb 14, 2012
11:45 pm
#50 MarryAnnh :

This is very helpful…Thanks a lot for this one…

Feb 14, 2012
11:54 pm
#51 Fatcow :

Social media is a long term marketing project. And you need to be aware that it is very exhausting! You need to be online to interact with your costumers most of the time.

Feb 15, 2012
9:55 am
#52 Paula Jones :

Those are definitely 21 impelling reasons for using facebaook. I can identify with many of them. Great she!

Feb 15, 2012
9:30 pm
#53 Jimmy :

Fantastic list Brian… Facebook and Twitter have been a struggle for me. Your list not only confirms to me the power and potential of these two social giants, but the untapped opportunities as well… Thank you.

Feb 16, 2012
4:13 am

Thank you for providing a handful of resources here, Shari. This year, Google has implied that social media will be playing a big part in the site rankings. Websites should include Facebook and Twitter in their marketing strategies because this year, social media will play a bigger role in Google’s metrics.

Feb 17, 2012
7:40 pm

Great Post. Very informative. This information should save many brand new internet marketers from making the common mistake of believing all the mis leading get rich quick

schemes that are being advertised all over the internet. It is refreshing to read honest internet marketing information instead of all the false promises that so many blog posters write.

Have A Wonderful Day Corine Miller

Feb 20, 2012
12:54 am
#56 Danyelle Franciosa :

Such a great article and interesting points. Facebook and Twitter are thr good place where you can promote your business online. I agree most of the tips you have and I learn a lot!

Feb 22, 2012
4:57 pm
#57 Michael :

Definitely something you get better with time at; remember when it took me what seems like forever to write a simple Facebook business page message. Good Post!

Feb 23, 2012
2:08 pm
#58 Arline :

Every search engine provides a kind of satisfaction in every one of us, I love blogging and impart my lives in every page. Thanks for sharing these several tips to extend our minds in a new gateway for earning money using Facebook and twitter………..

Feb 27, 2012
3:25 pm
#59 Laura :

Love your list.. I used/am using these sites for my promotions but how I see there are still new ways that I missed for now. Thanks for the tips 😉

Feb 28, 2012
10:32 pm
#60 John Gaydon :

This is a great list of reasons to use Social Networking for businesses. I have copied the list and will be suing it when explaining to clients why they should be utilizing social Media in their businesses.

Feb 29, 2012
7:12 pm
#61 Francine :

Thanks for all the tips you share in here..I really appreciate it using social media is very useful to us..

Mar 2, 2012
12:22 pm
#62 Scott Jones :

I would say as you gather experience in blogging and online marketing, you learn all these things and know how to put social media to better use. It still surprises me when people say social media does not work.

Mar 5, 2012
7:38 am
#63 Rose37 :

Thanks for sharing these several great tips in using Facebook and twitter a new way of effective business interactions… This way people can attain more sufficiently than before…

Mar 6, 2012
11:07 am
#64 Nicole Schuman :

Brian is really genius! And generous of you to share all those lists. Thanks for sharing.. keep up the good work!

Mar 9, 2012
11:07 am
#65 Mirana :

Thanks for sharing this infographics. This is a big factor to consider in business marketing. Your illustrations here are the best tip for us.

Mar 14, 2012
2:23 am
#66 mom grocery :

Hi Shari Weiss! Thank you for the lists. It was a surprisingly good list of strategies that can be used in terms of social media. This advice helps the marketing business. There is much to learn.

Mar 14, 2012
5:54 am

I think now these days twitter is only using by famous people and it do not supports to your business much.

Very informative blog, I subscribed your blog for more important updates from you. Thanks for the wonderful post.

Mar 14, 2012
3:34 pm
#68 Julie :

Thanks for sharing these useful and nice tips, I’ve heard about the most of them already, but there are some specialities in there, thanks for the helpful information!

Mar 23, 2012
5:50 am
#69 Bianca :

Hi Brian..your tips was informative doing business through social media..

Mar 23, 2012
3:03 pm
#70 Vivian :

Thanks for sharing all of your stuff here, great tips for beginning a kind of changes linked business interaction…

Mar 24, 2012
1:58 am
#71 Yolanda :

Excellent post! I’ll definitely be pinning this !

Mar 25, 2012
12:09 pm
#72 Amy Rhume :

Those are great tips – I’ll see what I can do to incorporate them into my business.

Mar 28, 2012
6:10 am

Nice List here Brian,

I especially think using twitter/facebook for recruitment is going to take off in a BIG way. I see a number of companys using it to list potential recruitment, it is an easy way to send the statement to a massive list of people at once instead of on their main website/recruitment agency where not as many people would look for it.

Mar 29, 2012
1:06 pm

Guys, I would add an initial “Be strategic”. Do not think you are doing social media just because you set up a Facebook account, you should have decided a strategy before, these are just tools.
At the end of the day you would not think of building a house just because you bought a hammer, would you?

Mar 29, 2012
3:13 pm
#75 Mark@ vps :

Excellent post as whole.. I believe this is a list have to be printed and stick on the office notice board.. And there will be a direct positive effect on companies branding on social media platforms….

As far as the recruitment is concern I think still facebook and twitter are failed to beat linkedin but I have to appreciate twitter for bring itself added as a trust rank for most job positions…

Mar 30, 2012
11:03 am
#76 Lacey12 :

Using Facebook and twitter is really a great tool in providing a huge development in the field of business marketing…Thanks for sharing several tips here…

Mar 30, 2012
12:00 pm
#77 Rishabh :

Thanks for help admin !! keep on posting!! and helping noobs like me, thanks once more

Mar 31, 2012
7:23 pm
#78 carly :

Nice tips! I didn’t realize you could do so much with Twitter and FB. Man, I’m behind the curve! :)

Mar 31, 2012
11:15 pm
#79 Laura :

Thanks for such a great tips here, I know that twitter and Facebook is the best in connecting business improvement, that’s why this ideas kind bring a huge help to all…

Apr 2, 2012
10:26 am

Thank you for sharing this great lists that are helpful in marketing through social media platform. It’s time for us to heed this great advice.

Apr 3, 2012
2:31 pm
#81 nicole :

You have a very essential tips to share with us here, I know that most of us can use it to have a great change using these search engine…

Apr 3, 2012
4:31 pm

Great list, viral marketing is something I really like, creating an idea which spreads organically without much promotion or marketing, social media is the foundation of any viral marketing campaign.

Apr 4, 2012
4:17 am
#83 Dan :

Some nice points in this post, thanks for sharing! Social media is a great way to deal with customer services.

Apr 4, 2012
9:23 pm
#84 Shanel :

Thanks for the 21 tips it really helped. I am planning to build a business online. I think I could use this post.

Apr 7, 2012
3:46 pm
#85 Jonathan :

Some great tips. Social media has become so important for so many business so quickly. With it’s continual expansion it’s a great avenue for marketing and so much more.

Apr 9, 2012
9:11 am

Thank you for sharing your tips. it will definitely help me to open my business.

Apr 11, 2012
1:27 am

It takes a lot of work to do the 21 things. But first, what is the best way to bring lots of people to your facebook page?

Apr 11, 2012
10:06 am
#88 Audrey :

Great tips! Thanks for sharing with us this great ideas…

Apr 11, 2012
7:31 pm

Good thing you post such useful information like this. It could help us, It looks much better. I think I am going to give this a try! Thanks for the nice idea.

Apr 11, 2012
11:17 pm
#90 Aamir :

Excellent article. I absolutely appreciate this site. Thanks

Apr 13, 2012
1:03 am

This is very interesting blog and for sure, we will be happy to read it. Thanks that you shared. I love this link up.. Good thing you post such valuable information like this.
So thanks for hosting!

Apr 14, 2012
12:44 am
#92 Pramod Lomte :

Great tips. These tips are helpful to me and all to marketing their business through social media.Thanks for sharing such a good tips.

Apr 16, 2012
7:57 am

You have very great ideas, I’m glad to stop on your blog and learn so many things about it… I do appreciate this simple but worthy. It motivates me to do the rest effectively…

Apr 16, 2012
12:57 pm
#94 Kelly :

Tip 9 has always been my greatest problem.. Thanks for sharing

Apr 18, 2012
1:00 am

All of us have a Facebook or a twitter acct. in order for us to meet new friends and also to communicate to the other places.

Apr 18, 2012
3:17 am
#96 Charlenevans :

Thanks for this very informative and useful post! It’s a great help Brian. Facebook and Twitter are the best tools for gaining traffic.
Keep posting!

Apr 18, 2012
5:22 am
#97 Jub Jub :

Thank you for sharing 21 tips.I have a plan to make a online business.This tutorial help me.

Apr 18, 2012
12:46 pm
#98 Jen Franklin :

Awesome tips, time to put them to use

Apr 19, 2012
10:17 am
#99 Trisha28 :

Great tips, this will bring huge help to all especially to me to have a great idea about what can this search engine provide for a kind of improvement…

Apr 22, 2012
5:35 pm

There are indeed lots of things we can do with social media. This list is a handful and could really be maximized using Twitter and Facebook. Simple as it seems, social media marketing needs proper monitoring to check if efforts are carried out well and results come out as expected.

Apr 23, 2012
1:47 am
#101 Heidi19 :

Great post! sharing us this useful information is really a big help. I will definitely follow all the tips that you’ve shared with us here to my enhance my knowledge about online marketing using the facebook and twitter. Thanks for sharing this very informative post to us and keep up the good work.

Apr 24, 2012
3:22 am
#102 cmichaelsny :

Twitter offers an opportunity to stay in touch with customers and build your clientele for free. You don’t have to pay for a Twitter account for your business, and it only takes a few minutes to register and learn how to tweet..

Apr 24, 2012
4:43 am
#103 Jobr :

Great tips for the facebok and twitter. Social media is the best tip to connect with people and also to improve our website visibility. This would definitely increase our website visibility over on search engines.
Great work man

Apr 24, 2012
7:22 am
#104 Sandra92 :

Great tips, thanks for sharing this stuff to us…

Apr 25, 2012
3:01 pm
#105 Laura :

Hello Bryan.. Great that you have shared the list of do’s for the users of Facebook and Twitter. Thanks!

Apr 26, 2012
1:50 am

awesome tips.. social media is the best way to do the online business and facebook and twitter are the best social sites..
many thanks for sharing beautiful tips for us..

Apr 26, 2012
1:15 pm
#107 Laura :

Great sharing of tips..I will use this to promote my business also very interesting and useful one..

Apr 28, 2012
10:02 am
#108 Michael Davis :

That’s a long & useful list. I didn’t have any idea about many of them. Thanks for informing.


Apr 30, 2012
2:44 am

Absolutely right, social networking site such as facebook and twitter is a great help for your site and business. They give you popularity and lots of traffic to your site.

May 1, 2012
6:10 pm

I think that if you like twitter, facebook will be even better. I am not a hardcore fan of Facebook, but i think that it offers more to the client.

May 3, 2012
9:09 pm
#111 Vivian Richards :

These are great tips! Social marketing is one of the best ways to improve the online presence of your business. I’m familiar with most of them and the others are new to me. Thanks!

May 7, 2012
10:55 pm

You have very great ideas, I’m glad to stop on your blog and learn so many things about it… I do appreciate this simple but worthy. It motivates me to do the rest effectively…

May 23, 2012
3:55 am

Interesting text, and thanks to the effects of the Google Penguin update the only secure ways of link building are the social media platforms. Facebook and Twitter is not the same as Google.

Jun 15, 2012
8:33 am
#114 Mitchell :

Haven’t really gone into this type of Social media have been dabbling with the new Pinterest. I shall consider doing this once I’ve found a new niche.

Jun 19, 2012
8:54 am
#115 Web design :

There are certainly a lot of tactics out there to creative, informative, and especially eye-catching posts.

Jun 25, 2012
1:16 am
#116 Kate Hale :

I agree, facebook and twitter is really a big help on our sites whether personal or business. And with this tips help us handle more effective on it.

Jun 25, 2012
6:43 am
#117 Scooter man :

I especially think using twitter/facebook for recruitment is going to take off in a BIG way. I see a number of companys using it to list potential recruitment, it is an easy way to send the statement to a massive list of people at once instead of on their main website/recruitment agency where not as many people would look for it.

Jun 26, 2012
4:51 am
#118 joni :

good article, put facebook and twitter is very useful in the business world, if there is even better than facebook and twitter for business media?

Jul 14, 2012
6:14 am
#119 sajan kota :

Nice post,all your tips are quite beneficial to everyone.Both Twitter and Facebook will generate traffic to site.Thanks for sharing tips.

Aug 1, 2012
12:46 am
#120 milad :

facebook and twitter was once better. when they had dofollow links and you could make a hq backlinks of them . but now i dont think so . thanks for great sharing

Aug 6, 2012
5:39 am

I considered Facebook and Twitter very important for promoting your blog.I don’t know if now uses dofollow links but for me social media counts.Sends me a lot of traffic and sometimes quality traffic.Good advice I found here, thanks.

Aug 8, 2012
6:36 am

Really some outstanding tips on facebook and twitter marketing. I am not that much attracted in facebook but have to be there as I have some business in online.

Aug 8, 2012
6:37 am

I think it would be a great to be able to talk and socialize with the people we answer questions for everyday.

Aug 14, 2012
2:32 pm
#124 Angel :

It’s all about Facebook and Twitter for our business, we have built up fantastic social media profiles. Mostly due to the help of useful posts like this.



Aug 19, 2012
11:37 am
#125 Anastasia :

This list helps to generate ideas on how to use Facebook. Thank you!

Aug 19, 2012
10:58 pm

I love this list! Thanks a bunch for sharing! I am going to check out the book.

Sep 3, 2012
11:41 pm

Very useful list for marketing products via social media. Thanks.

Sep 5, 2012
3:01 am

Thanks for sharing this very useful list. This can be of great help for struggling business owners who want to master the art of social media marketing.

Sep 9, 2012
4:01 am

Wow! These are great tips on how to maximize the use of facebook and twitter for a business.

Sep 12, 2012
3:34 am

Thanks for the very helpful tips in using the social media as the medium for marketing. Very important list that one must bear in mind. Thanks!

Sep 14, 2012
10:09 am

I’ve never had much luck with Twitter but I do think Facebook is powerful for social media marketing. I’ll have to check this out … thanks!

Sep 17, 2012
3:45 pm

That post was full of tips on how to use Facebook and Twitter for Business via Brian Solis. Please, let me love your pearl-like glittering article. I’ld love to see more post like this. I am also agree that blog commenting is a good task to perform, keep up the good work. Thanks the author.

Sep 22, 2012
8:55 am
#133 Agen Rugby :

I like this post very much. All these tips are really new to me because I don’t have good knowledge on social media. I think social media will helps me a lot to promote my website easily on internet. Thanks for sharing such great information keep on posting.

Sep 24, 2012
9:06 am

Great list on how we can employ facebook and twitter for promoting our business.

Sep 26, 2012
9:20 am

Does it matter that FB and twitter use short urls when you add links? I know FB tends to have nofollow links now anyway so I don’t see much value there but your list offers numerous reasons for businesses to use it, thanks.

Sep 28, 2012
10:07 am
#136 New Body :

I’ll try to follow it step by step and see if it works. I’ll let you know. Thanks for pointing it out,

Sep 30, 2012
7:41 am

I don’t really use social media at the moment. I think I have to learn how to use it to gain more visitors. This list is a good help for that. Thanks!

Oct 21, 2012
10:00 am

This is a great checklist for using facebook and twitter for the promotion of your business.

Oct 26, 2012
5:52 am
#139 Shandi Tan :

This is great stuff though No. 20: Fund Raising could just as easily give rise to plenty of lawsuits where I’, from. :)

Oct 27, 2012
6:22 am
#140 Mei@Vogelhaus :

Social media sites are becoming more and more important. I get a lot of traffic from this kind of sites, so it is a good idea to spent some time learning how to use this to drive traffic to your site.

Oct 28, 2012
10:13 am
#141 Liz :

I agree with this, particularly when it comes to Twitter. We used computers to look for jobs before, but now it seems like jobs are gonna look for us using social media – at least that is certainly the way it looks to be going for the next ten or so years. Who even knows what will happen?

Oct 30, 2012
5:39 am

I never thought there’s so much more to the leading social networking sites than meets the eye! Your post is every inch noteworthy!

Oct 30, 2012
10:29 am
#143 Walter Weeks :

All good tips but don’t forget to listen to your audience. Social media is about engaging in conversations. That means listening as well as broadcasting.

Oct 31, 2012
11:52 am

the only issue we found was that facebook didnt share our posts across as much as we wanted through the business channels. Also we didnt get much do follow from them at all.

Nov 7, 2012
8:41 am
#145 URL29 :

Yes, Facebook is ideal space for marketing! Thank for your tips.

Nov 22, 2012
3:51 pm

Twitter is good for seo and Facebook is good for Traffic. I like both

Dec 17, 2012
5:29 am
#147 Megan Fox :

This is awesome article and tips are so useful and informative. I am as nontechnical as you get, and even I understood this.

Dec 25, 2012
8:14 am
#148 Goudkoers :

I don’t really use social media at the moment. I think I have to learn how to use it to gain more visitors. This list is a good help for that. Thanks!

Jan 10, 2013
2:09 am
#149 pavanraj :

Yeah you are right now a days face book mostly using for business. It act a important role in business industries. I know about twitter. But i don’t know how to improve our business through this. Your 21 tips are amazing. Thanks for sharing great tips for all…

Jan 14, 2013
3:11 pm

Complete lists. I though if we do all, we’ll get satisfactory results.

Jan 15, 2013
4:46 am

I believe that social networking site can be a good way to make connections with people. Most of people are connecting on Social network & one more importantly, social networking sites offers students the opportunity to create a positive self-image.

Jan 20, 2013
6:26 am
#152 Tumsehi.com :

Thanks for yet another amazingly insightful post Brian.

I live in a resort town where most businesses cater to foreign tourists (mainly from the US), and because we’re seeing ever hardening times, competition is fearsome. These businesses spend quiet a lot of money it seems on local magazine adds that are distributed to hotel rooms. Now, I don’t know how effective this is, but I’m sure if businesses wold start to romance customers before they actually get here through the use of Social Media and offer great deals, perhaps that would raise their profits by a lot more and spend less in the process.

Jan 22, 2013
2:35 am

Social media use for business leaders has become commonplace, but some people still need occasional reminders of how best to use these platforms. On most social media networks, the bio — or brief explanation of who you are — is the most important first impression you make. Unfortunately, many people simply fill in their main information when they first sign up and rarely make any changes. The bio deserves more attention than that.

Feb 11, 2013
1:07 pm

Never ever underestimate the power of Facebook. I remember one of my friends getting 1000+ visitors daily just because of his FB page which had more than 1lakh likes!!

Feb 14, 2013
6:38 am

Thank you for the list Brian. I am just now learning the benefits of Twitter. I really didn’t understand what the big deal was until just about five months ago. I am also embarrassed to say that I didn’t understand what you meant by Number 9, Curation. I’ll be searching Google shortly for a definition. lol. Thank you Brian!

Mar 29, 2013
12:57 am

Hi Brian,

There is no denying how powerful and useful social media is today. It gives another dimension for promoting and advertising. But, I really want to have an in-depth analysis on this list. Just a short description well do. Nevertheless, this blog post is good. Thanks for sharing it.

Apr 5, 2013
1:10 am

Like all the tips and will be planning to implement for ecommerce clients we are serving for.

Apr 20, 2013
3:33 pm
#158 Cerys Barker :

Great list of tips for online marketing, you just did a good job. Although they are many, I think majority of them are effective. I am also using both my Twitter and Facebook accounts to promote my business. I admit there are instances when I almost lose hope with slow return from my promotions. I still believe some of your tips will help me improve.

Apr 26, 2013
1:00 am

You have consolidated an excellent collection of Tips for using Facebook and Twitter for Business via Brian Solis…..He is is a well-known media strategist, Social media should not be the sole realm of marketing, the PR team, customer service, or sales. Instead it should be the combination of all of them that can give companies a dynamic approach to their engagement. The result being a give and a take in the conversation with the constant exchange of information as the valuable solution.

Apr 29, 2013
10:42 am

Facebook is a huge lead generator for small businesses. Twitter however is good only if you are a celebrity. It is pretty much worthless for branding or lead building….

May 2, 2013
2:47 am
#161 Pitt Goumas :

Great list here! Thank you for sharing, keep up the good work.

May 28, 2013
6:28 am
#162 Daniel Robert :

Thanks for the tips. Really if one implement on these tips can easily market his business on social media. Thanks for discussing the demanded topic of these days.

Jun 6, 2013
7:46 am

I don’t really use social media at the moment. I think I have to learn how to use it to gain more visitors. This list is a good help for that. Thanks!

Jun 12, 2013
4:00 pm
#164 Nick :

Great tips! Social networking sites are extremely powerful, and I plan on utilizing them as much as I can.

Jun 18, 2013
7:16 am

All the tips provided are great and am looking forward to implement it as soon as possible.Thanks for sharing this piece of knowledge.

Jun 24, 2013
10:08 am
#166 Vivek :

oh God these superb tips about Facebook and Twitter! I have my account’s on Facebook and Twitter social networks but I don’t use to much. Well to be honest with this article ! This article is really valuable about Facebook and Twitter & I do appreciate :)

Jun 26, 2013
4:21 pm
#167 Antonella Viaggio :

Social networks have become a must in online marketing and bussiness, good list.

Antonella Viaggio – Human Resources at Travel Videos.

Jul 12, 2013
5:20 am
#168 Disha Sharma :

Great tips these are really wonderful tips to know about while using Facebook and Twitter for Business. I am really glad to read this superb great tips.

Jul 13, 2013
2:13 am
#169 Jake Harper :

Social media makes it SO easy to really connect with people. Most of my friends are on their phones searching facebook or reddit almost to a fault. I think being able to be creative and provide quality info using these sites is a must have tool in your online toolbox. Thank you for the info!

Aug 8, 2013
6:04 am
#170 Mansi Padhya :

Great tips. I am user not only facebook but also of twitter so I’ll must follow these alll 21 tips for Facebook as well as Twitter too

Dec 6, 2013
12:25 am
#171 Soul id :

Great list you have put together. I would like to see each one of these items in this list broken down into a nice series! Could be a great one.

Dec 19, 2013
1:31 pm
#172 Matt :

Brian – Great tips, thanks for sharing! I am just getting into web blogging/social media so this list will be helpful :)

Jan 3, 2014
3:50 pm

Thanks for the tips, social media really is my weak point, but this gives me a bit of a better understanding as to how it may help…


Jan 6, 2014
6:16 am
#174 Stephen Moyers :

Nice tips Brian.. I am a social media lover and love to make content strategy for social media. Social media is a platform of conntectity between the brand and the consumer. I would like to share how to increase Facebook engagement. Check this out!


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