What to Tweet? Yes, you can mix personal with business

Filed in Getting Started , Social Media Basics , Social Media Strategy , Twitter , Twitter Basics 4 comments

I’m planning a Twitter workshop for some of my BabyBoomer friends, who are finally getting the idea that Twitter isn’t going away — and maybe they ought to jump aboard sooner rather than later.

There’s a whole lot of confusion out there: note the “Digital Divide” that Janis Johnson and I discussed in my last post Social Media has a PR problem.

How often do I tweet?

When do I tweet?

What do I tweet — business? personal?

HELP!

And, of course, the “help” abounds all over the Internet. I like my two posts

A recent “tutorial” brought to my attention by my student and colleague Zahid Lilani was a video featuring Social Media Thought Leader Chris Brogan discussing Social Media 101

In the last few minutes devoted entirely to Twitter, Chris describes his own Tweeting strategy:

  1. He promotes other people’s stuff 12 times for every once he does his own.
  2. He replies to Everyone [I think he says more than 80% of his Tweets are replies.]
  3. And you should mix Business AND Personal.

Chris Brogan Shares Social Media Tips from Michael A. Stelzner on Vimeo.

Chris called Twitter “His Serendipity Engine” through which he’s met scores of people he’d never have met any other way.

NOTE: Super Tech Geek Robert Scoble said yesterday that Chris does Twitter wrong simply because he talks so much about other things and other people, and Robert wanted to read more about Chris.

But my post has had a “secret” agenda, which is now going to be revealed:

I wanted to mix personal with business.

So here are the latest photos of my “Buckeye Family”:

Buckye Family

Brian, Karen, Tyler

Tyler says Howdy Do

After all, People prefer to do business with People — when they have the chance.

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Posted by Shari Weiss   @   25 November 2009
Tags : , , , , , , ,
Comments
Jun 21, 2010
2:51 pm
#1 Phuong Vo :

I always thought mixing personal with business is sort of awkward, but it is still interesting to see the personal side of everyone else besides the one we see at school/work.

Jun 21, 2010
2:51 pm
#2 Connie Chung :

I learned from class how twitter is a big part of society now and had it reiterated in the blog. I think it is wonderful for you to teach Baby Boomers how to get in touch with the online community.

I was interested in this blog since I want to find the mid point on talking about a serious subject, but also being fun.

Chris seem to have compassion for promoting other people’s products more than he does his and also replying back to people who asks a question or comment. As i scroll down at the commenting section, i also realize that I’m the first person to comment!

Jun 21, 2010
8:23 pm
#3 Joel Casey :

This is the similar to the work I do for a few Real Estate brokers: maintain their ‘personal’ Facebook pages. I do things like list open houses along with posting photo albums of family cayaking trips. It’s all about maintaining the online identity they want but don’t have the time to do it themselves.

Jun 22, 2010
1:11 am
#4 ERICA MOSELEY :

Mixing personal life and business life together could be harmful sometimes. Keep it professional!

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