Sharisax Is Out There
Join me on a journey down the Social Media Revolutionary Road
LinkedIn Basics
LinkedIn is the world’s LARGEST online professional network that can help you gather business intelligence, connect with trusted contacts, and pinpoint individuals who can help build businesses and careers.
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10 Steps to Update your LinkedIn Profile for Maximum Find-ability
My friend Barry had been unemployed for more than a year when he came to one of my LinkedIn workshops to maximize his site profile. Shortly thereafter he was tapped by an overseas firm for a very lucrative project. My brother Chuck had been at home “playing” with social media. …
Social Media Policy: Protect your online reputation
Q: Who needs a social media policy?
A: Any person with employees, independent contractors, and visitors who may use your business computer.
With more than one-third of the world’s population now online, it makes sense to have guidelines and procedures for cyber citizens to turn to — and if you are a …
What to Tweet to Stand Out from the Masses
Now that 106 million Twitter accounts have been set up, it’s a great time to distinguish yourself from the rank & file. Building an online presence — whatever the platform — is, in fact, under your control. People using the “Global Whiteboard,” i.e. the Internet, must keep in mind that …
How TO DO Facebook Right . . . If You Care About Your Online Reputation
When I heard the title “The zen of social media marketing,” I knew I had to read this book by Shama Hyder Kabani. Her chapter on Facebook was really detailed with lots of tips, so I thought I’d offer many of the items on Shama’s list of Do’s and Don’ts …
Social Media Victories — and how to win them
Bay Area Consultants hear SOCIAL MEDIA TIPS from popular speaker Patrick Schwerdtfeger
Back by popular request, Patrick presented more detailed online marketing tactics — building from his earlier talk on social media basics delivered last fall.
Author of Webify Your Business, Patrick spoke at 127 events around the globe in 2009. He …
10 Mistakes Made by Social Media Newbies
A few weeks ago, I participated in a social media webinar that unfortunately went “over the heads” of most of the other attendees. So I invited many of them to contact me for answers to some of their basic questions.
Bob asked me:
“What do Newbies typically do wrong?”
Putting on my …
Twitter Basics – Workshop “cheat sheet”
Today ten new Tweeple will be fluttering around the Twittersphere — at least that’s my hope.
In the next few days, you’ll read about some of the things they learned, but a few people left without their “cheat sheet,” so I’m posting it below . . . as well as the …
Beyond the Hype: Roadmap for Social Media’s Future . . . and Ours
A few weeks ago, I felt like I’d died and gone to Heaven.
That’s the sensation one has when a passion is being filled to the brimming [tipping?] point.
For a student of the Social Media Revolution, nothing could be more gratifying and fulfilling than to hear a panel of highly …
Just Starting Your Blog? — Meet Lyndit, Who Just Didit
Lyndi Thompson is an M&M peanut-aholic and treehugger-wannabe, but she has also taken her nerdy HTML and CSS skills into the Blogosphere with her new blog lyndit.com.
I met Lyndit in Twitterville after she happened upon my article on 10 Mistakes Made by Social Media Newbies. Apparently Lyndit didn’t want to …
Everyone was a newbie at one time when it comes to social media
Putting together last week’s post “Ten Mistakes Made by Social Media Newbies” was a rewarding experience for me, especially because the article seemed to touch a chord with many of my friends — a lot of whom are resisting the New World of Communication.
Not all of them, though.
Below is a …
10 Mistakes Made by Social Media Newbies
A few weeks ago, I participated in a social media webinar that unfortunately went “over the heads” of most of the other attendees. So I invited many of them to contact me for answers to some of their basic questions.
Bob asked me:
“What do Newbies typically do wrong?”
Putting on my …
Social Media Tools — are just “tools,” not the all-important-strategies
Part 3: Putting the PUBLIC Back in Public Relations
Add air to molten glass
If you think about the title of this post, I hope you’ll get the message that even though it’s the SM platforms, i.e. Twitter, Facebook, Friendfeed, etc. that get the “Buzz,” it’s HOW YOU USE THEM that is …
Beyond the Hype: Roadmap for Social Media’s Future . . . and Ours
A few weeks ago, I felt like I’d died and gone to Heaven.
That’s the sensation one has when a passion is being filled to the brimming [tipping?] point.
For a student of the Social Media Revolution, nothing could be more gratifying and fulfilling than to hear a panel of highly …
Network Your Way . . . to wherever you want to be
They call it NetWORK for a reason
Making friends is first goal of networking
“People hire your awesome, amazing self,” said Dean Guadagni to more than 50 Marin Professionals at one of their recent weekly meetings. Dean’s hour-long presentation was a primer of Networking Tips for both face-to-face and online meet-ups.
…
Listening Redux: First rule to success in business
My SFSU Business Communication students learn three rules to Business Success in their first class session:
(1) Listen Carefully
(2) Read Carefully
(3) Follow ALL Directions
The suggestion to students — and everyone — that active listening is a skill can be easily disregarded as many people simply hear the tip …
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HOW TO DO SOCIAL MEDIA BY THE BOOK
