Just Starting Your Blog? — Meet Lyndit, Who Just Didit

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 Blogging,Interview         7 comments

Lyndi Thompson is an M&M peanut-aholic and treehugger-wannabe, but she has also taken her nerdy HTML and CSS skills into the Blogosphere with her new blog lyndit.com. I met Lyndit in Twitterville after she happened upon my article on 10 Mistakes Made by Social Media Newbies. Apparently Lyndit didn’t want to make any of them, […]

Every­one was a new­bie at one time when it comes to social media

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 Guest Post         7 comments

Putting together last week’s post “Ten Mistakes Made by Social Media Newbies” was a rewarding experience for me, especially because the article seemed to touch a chord with many of my friends — a lot of whom are resisting the New World of Communication. Not all of them, though. Below is a really detailed article […]

10 Mistakes Made by Social Media Newbies

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 Featured         93 comments

A few weeks ago, I participated in a social media webinar that unfortunately went “over the heads” of most of the other attendees. So I invited many of them to contact me for answers to some of their basic questions. Bob asked me: “What do Newbies typically do wrong?” Putting on my Thinking Cap, I […]

Social Media Tools — are just “tools,” not the all-important-strategies

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Part 3: Putting the PUBLIC Back in Public Relations If you think about the title of this post, I hope you’ll get the message that even though it’s the SM platforms, i.e. Twitter, Facebook, Friendfeed, etc. that get the “Buzz,” it’s HOW YOU USE THEM that is their true significance. Because Brian and Dierdre devote […]

Beyond the Hype: Roadmap for Social Media’s Future . . . and Ours

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A few weeks ago,  I felt like I’d died and gone to Heaven. That’s the sensation one has when a passion is being filled to the brimming [tipping?] point. For a student of the Social Media Revolution, nothing could be more gratifying and fulfilling than to hear a panel of highly influential Social Media Mavens […]

Network Your Way . . . to wherever you want to be

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They call it NetWORK for a reason “People hire your awesome, amazing self,” said Dean Guadagni to more than 50 Marin Professionals at one of their recent weekly meetings. Dean’s hour-long presentation was a primer of Networking Tips for both face-to-face and online meet-ups. Read on for some of Dean’s advice and a few lists […]

Listening Redux: First rule to success in business

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My SFSU Business Communication students learn three rules to Business Success in their first class session: (1) Listen Carefully (2) Read Carefully (3) Follow ALL Directions The suggestion to students — and everyone — that active listening is a skill can be easily disregarded as many people simply hear the tip and move on. That […]

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