Tag Archives: Curation

Is Curation the Future of Journalism?

Curation: “the activities of sorting, choosing, and display, which museum curators perform based on their extensive knowledge of the subject area of an exhibit.” [according to Mindy McAdams in her article on Curation and Journalists]

“With the push of social media and advancements in communications technology, the curator has become a journalist by proxy.

“They are not on the front lines, covering a particular beat or industry, or filing a story themselves, but they are responding to a reader need.

“With a torrent of content emanating from innumerable sources (blogs, mainstream media, social networks), a vacuum has been created between reporter and reader — or information gatherer and information seeker — where having a trusted human editor to help sort out all this information has become as necessary as those who file the initial report.” [3 quotes from Mashable article: Why Curation is Important to the Future of Journalism]

“A curator is someone who acts as a medium between journalists/publications and readers.  In today’s world of social media, link aggregators and social networking, almost anyone can attempt to be a curator . . . Curation is still evolving and the rules on the playing field will certainly change as the medium continues to be shaped.  Starting with some solid rules, however, instead of adopting an ‘anything goes’ approach, is definitely a good start.” [source]

The Mashable article quoted above also lists these thoughts:

  • Curators are like tour guides.
  • The word “media” means in the middle and reporters have always been mediaries — or middlemen.
  • Curators need to be trustworthy — and, thus, need to be held to standards, i.e., that is ethical practices as taught to journalists.
  • Transparency is key, so sources must be cited when content is not original.

Some suggest that the Internet-era newsroom should split journalism into four roles: (a) reporters; (b) columnists; (c) curators; (d) editors [source]. But reporters so often do not go out to do first-person reporting; instead of creating their own content, they simply reword what comes across wire copy. In addition many news organizations look down on curators, considering them as less-than-journalists.

But are they? Are curators “less than” or simply the — New Journalists?

STUDENTS: What have I done here?

I have “curated,” i.e. collected a lot of material about one topic. Or have I merely “aggregated” it. What is the difference?

I agree with many [here is one example] who insist that curation requires more than social sharing; rather the true curator adds value by offering knowledgeable analysis.

Here is some analysis:

1) Business, whether it be the news distribution business or a brand supplier or a service provider, must accept the fact that the world has changed, and that the “audience” is smarter and requires speedy, accurate, non-manipulative information.

2) Basically what this means is that old “traditional” business practices need to be re-examined to incorporate new technological opportunities.

3) Creativity and “non-laziness” [e.g.. simply relying on copying others] must be a part of building a community of followers and advocates.

So what does this “analysis” have to do with the Future of Journalism? You tell me.

List-O-Rama: Not included on many Twitter Lists yet?

for listing purposesFeeling left out because everyone’s buzzing about Twitter Lists . . . and you’re not?

Reminds me of how one of my good friends has had two dinner parties at her home in the last few weeks, and I wasn’t invited to either. But she did ask me for this weekend, so maybe there’s hope for all of us.

Fresh from a 30-minute webinar on Twitter Lists by Hubspot, I have decided to weigh in with my own . . .

List on Twitter Lists:

1. First off, Twitter Lists is a brand new social media/Twitter feature, so by the time we learn all there is to know, many aspects will change. And that’s OK. Really. Getting your feet wet in the evolving new technology makes it so much easier to capitalize on the opportunities you will find along the way — this is ESPECIALLY TRUE for businesses who’ve feared jumping onto the social media bandwagon.

a. COROLLARY: That means that the rest of this “List” may — or may not — be useful tomorrow/next week/next month . . .

2. Twitter is like a fire hydrant, according to the webinar, so Twitter Lists are like hoses, according to me.

b. COROLLARY: You can focus your Twitter streams and increase your Reach.

3. Webinar’s HOW-TO: (a) Follow the Lists of people you respect; (b) Create some of your own by going to your Follower list; and (c) Promote your lists via widget, FB, FF, and Twitter itself.

c. COROLLARY: Check out more lists on Listorious and add yours to this directory

4. Instead of number of Twitter Followers to measure your popularity, the new gauge will be how many Lists you are on.

d. COROLLARY: Using either of these analytics is “interesting” — to use the term many English teachers write when we can’t think of something positive to say about a student’s paper/thesis.

5. You can not [now] SPAM the people on a Twitter List

e. COROLLARY: A critical component to Success with Social Media Marketing [SMM} is to personalize relationships and service. Automatic anything is so un-SMM.

6. Teachers can make Twitter Lists for individual courses for in-class or homework discussions

f. I won’t have to use TweetChat which was giving us some trouble when students replied directly to other students, e.g., these discussions sometimes did not appear in the stream.

Posts re: Twitter Lists from the blogosphere:

7. Four clever uses for lists: includes creating mini-communities where every listee follows the list and uses hashtags for discussions.

8. 10 ways you can use Twitter Lists: includes making lists to keep tabs on your industry and your employees.

9. Twitter lists and real-time journalism: Pete Cashmere says we can use our friends as filters:

For those cast adrift in a sea of content, good news: A “curation” economy is beginning to take shape, tweet by tweet, list by list.”

10. Robert Scoble:

“Twitter Lists are for people crazy about tech news. Techmeme is for lazy people who want all their news in 10 minutes? Heheh. Very fun!” in response to a comment on his post “Techmeme vs Twitter Lists

— BTW, Scoble is the ONLY “listee” on Steve Rubel’s “List/faves

Time to “get off the couch” and start LISTING — or at least reading about them. It really is “All about the Buzz”

If you enjoyed this article, please consider leaving a comment or sharing it with your followers on Twitter! You can also subscribe by email for more cool interviews and articles from Sharisax is Out There.

Enter your email address:

Delivered by FeedBurner

Top Trends in Blogging & Twitter via Mashable

This morning as I was catching up with some of the blog posts I missed yesterday, I stopped for a deeper look at the Mashable article on Five Top Trends from experts attending  the recent BlogWorld Expo.

One of my intentions is to find at least one post a day to write a comment or two on — and this article had both “thoughtful” opinions from well-known “thought leaders” as well as some pretty good comments from the “peanut gallery.”

Big Bloggers Tweeting More, Blogging Less

. . . according to Chris Pirillo [whose YouTube video on blogging I showed to my PR students], Twitter allows people to say more “pithy” things with less time and energy . . . pithy, maybe, but “more valuable”? — I think not. Here was the comment made by Micheline and my response:

Micheline Hazou 22 hours ago
Very interesting piece. As someone who is thinking of setting up and starting a blog, I identify with Chris Pirillo ‘s [@chrispirillo] view that “more and more bloggers are tweeting instead of blogging…” The challenge of expressing thoughts, ideas and chit-chat in 140 characters is quite refreshing.
Micheline, as someone who has only been blogging about six months — and also a Twitter fan — I continue to see these social media platforms as two entirely different communication tools. The writer in me may “tease” and/or “direct” people with a TWEET [like an appetizer, I suspect] but the real meal is in the blog post. BTW, if you have not yet started your blog AND would like a tutorial, please check my blog post on HOW TO START YOUR OWN BLOG: http://tinyurl.com/yahjdxk

The Evolution of Twitter as a Platform

Guy Kawasaki, who moderated a panel I covered in a recent report on “Does PR Suck?’, suggested the future value of Twitter was mainly for Business by pointing to the Kobi BBQ success story.

Here Nick and I weigh in on our favorite uses for Twitter:
Nick D. 21 hours ago
The real value of Twitter trends lies in their predictive value – the extent to which they are reliable leading indicators of broader business or social trends. There is some surprising evidence to the contrary coming in – i.e. that Twitter is in fact a lagging indicator in many cases. You can find out more here: http://blog.vanno.com/
Nick, I like Twitter mainly for Search. For example, I have a running list of tweets on my Tweetdeck for “Twitter for business”; “Facebook for business”; “Future of Advertising” and various #hashtags.

Semantic Intelligence

Brian Solis —  one of my “heroes” ever since he brought his PR 2.0 philosophy to my PR students last spring — has the statistics to prove that Twitter is driving towards more intelligent, filtered [and thus USEFUL ?] conversation:

Twitter Curation

Steve Rubel — who was on an HP panel discussing Social Media Roadmap this past summer — suggests that the New Media companies will be filtering and aggregating Tweets of Value and that editors will have a host of opportunities. [Call on me guys :-)]

User Generated Twitter Lists

Leo Laporte, whom I have not had the good fortune to meet yet, echoes the praise for Twitter Lists — new functionality for Twitter that allows people to generate lists for others to follow.

Join the conversation. It’s FUN and INSTRUCTIVE. Read up on these trends and others . . . and then put in your own TWO CENTS!