What Social Media “Myths” would you uncover or debate? [briefly stated]

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4 Social Media Myths that fooled Marketers ARTICLE HIGHLIGHTS: Articles declaring that “email is dead” overlooked data regarding mobile email Some consumers are more likely to buy if they “like” that brand, but that brand loyalty doesn’t necessarily translate to ROI Don’t worry about who quits Twitter — it might not be relevant MY COMMENT: [...]

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10 Lessons I learned about blogging from writing my first 6-part series: Saying NO to New Business

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Writing my first 6-part series on this blog was like doing lab work for a college class. Post #1: Saying NO to a prospective client may be the Best Business Move Post #2: Avoid future problems by saying NO Now Post #3: Investigate client/project before saying Yes — or making it a NO. Post #4: Three main reasons to [...]

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How to use LinkedIn to help you say NO to “problem” client – Final post in series

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“Call me insane, but I’ve always assumed that like myself, clients are human and therefore capable of ‘occasionally’ being confused, misinformed, or simply WRONG. With this mindset I believe that saying ‘No’ to the client is perfectly acceptable just as long as you’re considerate about how you go about it.” – from one of 49 [...]

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Saying NO is easy in “cultivated” relationships — 5th in series

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The final two “chapters” in my Saying NO series will be based on input from LinkedIn members who helpfully contributed responses to my question: How do you say NO to a client or customer? I’m writing a blog post on Saying NO to Customers/Clients. Do you have any tips or experiences on WHEN to say [...]

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Three Main Reasons to Say NO to New Projects – 4th in series

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The subject of turning down new business has “hit a nerve.” So many people have weighed in on this topic that I wanted to share as many opinions as possible — hence this series, which began with Saying NO to a new client may be your Best Business Move. My friend Mike Van Horn, whom [...]

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Considering a new client/project? Investigate before saying “yes” or making it a “NO” – 3rd in series

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In this third article in my series of “Saying NO to prospective clients,” the content featured is the detailed response from JJ DiGeronimo, Strategic Manager for VMware, a cloud computing company.  She was responding to the CompuKol version of my story introduced as a discussion topic in the LinkedIn group ForbesWoman: Discussion: Say No Like a [...]

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Avoid Future Problems by Saying NO Now — 2nd in series

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To make continual improvements in your environment AND be more successful, according to Chris Brogan (with help from Tony Robbins), you must learn to say NO more often — at least every time it is appropriate. Chris Brogan’s recent How to Say No post suggested starting with a Thank You, then being clear and polite. Meanwhile grow [...]

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Saying NO to a New Client may be your Best Business Move

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The end of the year is a great time to be re-examining What’s Worked and What Hasn’t — in business and personal lives & relationships. My latest assignment for the CompuKol blog discussed How to say NO to prospective clients when doing business with them could be more trouble than value. In addition to Googling [...]

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We are all evolving in this social space [Briefly Stated]

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Practice may not make us perfect, but it certainly helps build our chops, especially as we learn to Do Social Media Right. If you want to check out all the Don’t Do’s on Facebook, then click on Karen Clark’s guest post: “20 Facebook mistakes you should avoid.” .  . . and the comments as well, [...]

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The “Secret” to Online Success — and offline, as well: GIVERS GAIN

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[Another BRIEFLY STATED post, which means that it's easy to read, think about, and add your own thoughts] This past week at one of my face-to-face networking activities, I heard one tip about networking that really resonates with me: When you attend any networking function, do NOT go with the idea that you want to [...]

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The Future of Advertising: Payment, Entertainment & Information

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How can organizations “conquer the forces changing business today”? C-Scape, a new book by Larry Kramer, journalist-turned-digital entrepreneur/venture capitalist, offers case histories and insights to help businesses make more informed decisions on what to do next during these revolutionary/evolutionary times. Discussing the future of advertising, Larry suggests three opportunities. “Each offers the target audience something [...]

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How I Used LinkedIn to Buy My New Car

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When my 2003 Buick Century got rear-ended at a traffic light, and I took it to a body shop and discovered the damage was more than $4,000, I decided Time For A New Car. Step One turned out to be checking the Enterprise Rental Car sales lot when I picked up a rental car. I [...]

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