Simple answer to getting blog readers and commenters

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 Blogging         109 comments

Time for new student bloggers and the typical questions: “How do I get more readers?” and “How do I get people to comment?” My standard answers have been these three: 1)  Comment on other people’s blogs 2)  Announce your new posts on Facebook, Twitter, and LinkedIn 3)  Add a user-friendly comment device [don’t make commenters […]

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8 Ways to Generate Sales from your Website

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“Unfortunately the vast majority of websites do not do a good job converting visitors into paying customers. The key is to plan strategically BEFORE designing your website.” — Patrick Schwerdtfeger Patrick is a passionate and dynamic speaker who focuses on delivering valuable content and highly practical strategies people can implement immediately and see actual results. […]

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What’s the future for Social Media? LinkedIn group lists FAQ’s

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 LinkedIn         37 comments

One of my favorite LinkedIn groups for industry discussions is FUTURE SOCIAL MEDIA. In a recent conversation, group members offered the social media questions most asked of them. Can you answer any of these 15 questions? OR Are any of these YOUR own questions? 1. Is Social Media a buzz or here to stay? 2. […]

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19 Steps to Getting Found Online – from @hubspot founders

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If you are looking for a true HOW TO book, then you’ll do well to get a copy of Inbound Marketing: Getting Found Using Google, Social Media, and Blogs by Brian Halligan & Dharmesh Shah. [This article was originally published in my blog How to do Social Media by the Book.] We are indeed living in […]

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Does our Constitution protect bloggers? Should it?

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My journalism students studied social media last semester, and I introduced the course with a blog post asking the question: “What’s one difference between a blogger and a journalist?” One way I promote my articles is to post them on relevant LinkedIn groups, and this article is still generating discussions four months later: The article […]

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What works for your blog? Here are tips from the “Sleepy Blogger”

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 Blogging,Interview         29 comments

“Write your own blog post everyday, but spend twice as much time reading other people’s blogs — and comment,” That was just one of the valuable suggestions discussed by the Sleepy Blogger, aka Robyn Tippins, who visited my PR class at San Francisco State when we first started to learn about social media back in 2009. Here are […]

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Blogs as Catharsis & More: here’s how one journalist started his

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There’s nothing like commenting on someone’s blog post to get the ball rolling, i.e. building online relationships. As part of re-strategizing my own blogging, I am revisiting my first posts to republish those with content that’s as relevant today as it was when I first began. One of those blog articles answered a student’s question […]

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11 Do’s and 7 Don’ts For Marketing on Facebook

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 Facebook         19 comments

Everyone wants to be told what to do, according to 19th century philosopher Ralph Waldo Emerson. That’s one reason we read books — and write blogs. I combined the two in a “How to” site with lists I will be reposting here on a weekly basis. If you just can’t wait, though, click on the […]

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How Social Media Works: it really is all about engagement!

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 Blogging,Guest Post         15 comments

No, this is NOT going to be “the” answer to the subject “How social media really works” — only one, but an interesting one. I just met freelance copywriter David McCauley via LinkedIn when he responded to my post How to increase blog readership. Now we are connected on both LinkedIn and Facebook, and we’ve […]

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How to increase blog readership: Comment on other blogs

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 Blogging         23 comments

What can I do to get my blog noticed? That question was answered in a blog April 25, 2009– two days after I first started my own blog — from Problogger.net, probably the best resource for info on blogging. “Adding comments on other blogs, especially the most popular ones, is a great way to build […]

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LinkedIn Basics

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 Featured,LinkedIn         21 comments

LinkedIn is the world’s LARGEST online professional network that can help you gather business intelligence, connect with trusted contacts, and pinpoint individuals who can help build businesses and careers. Click on these images to read content AND get started with LinkedIn: Tweet

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Blogging 101: What IS a blog, anyway . . . and WHY should I do one

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 Blogging         55 comments

  Yes, a blog is definitely a great way to promote a business online these days – now that everyone can become a publisher at NO cost, or a relatively low one. Anyone with an Internet connection can post his or her thoughts, opinions, and activities on the Global Whiteboard to be read and responded […]

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