Guest Post,Social Media Marketing,Twitter         3 comments

Twitter Power for Business is an awesome LinkedIn group if you want to hobnob with folks who understand and use the power of  the ultra-popular microblogging site to (a) listen, (b) converse, (c) promote, and (d) build profits.
This blog recently featured “What to Tweet to Stand out from the …

 Guest Post,Social Media Marketing         5 comments

Patrick Schwerdtfeger is a Social Media Phenomenon. He speaks about building online business presence — and WOWS audiences all over the world. I’ve been fortunate to have reported on two of these presentations: Social Media Victories and How to Win Them, Basic Social Media Strategies.

“Today’s professionals understand the internet offers …

 Blogging,Guest Post,Sharisax Is Out There,Social Media Marketing         13 comments

“Blogs provide a dimension to content that you can’t get from your website.”

. . . and that is only one of the insights in a great article I found online in a blog post by Michael Cohn, the Chief Technology Officer of CompuKol Communications. He has over 25 years of …

 Featured,Sharisax Is Out There,Social Media Marketing,Social Media Strategy         2 comments

As a San Francisco area marketing lecturer, I’m always interested in the activities of SFAMA, the San Francisco chapter of the American Marketing Association.
Membership in this organization offers a variety of benefits from connections to 45,000+ professionals, attendance at regular educational meetings and workshops, small discussion groups, job banks, and …

 Guest Post,Sharisax Is Out There,Social Media Marketing,Social Media Strategy         5 comments

How many downloaded apps are on your SmartPhone . . . that you don’t use . . . because you don’t know how?
I’ve got lots, but I wasn’t going to let Foursquare languish, especially since I need it as I adventure through the “villages” of New York City.
So when my …

 Guest Post,Sharisax Is Out There,Social Media Marketing,Social Media Strategy         4 comments

Success with social media strategies requires monitoring and reporting, but with so many tools available, what should you choose?
This was a Discussion Topic that has so far generated 88 comments on the LinkedIn group: Future Social Media. Among the individual site recommendations was a response from Alan Stevenson who …

 Facebook,Facebook Basics,Featured,Social Media Basics,Social Media Marketing,Social Media Strategy         17 comments

When I heard the title “The zen of social media marketing,” I knew I had to read this book by Shama Hyder Kabani.  Her chapter on Facebook was really detailed with lots of tips, so I thought I’d offer many of the items on Shama’s list of Do’s and Don’ts …

 Facebook,Featured,LinkedIn,Social Media Marketing         4 comments

Bay Area Consultants hear SOCIAL MEDIA TIPS from popular speaker Patrick Schwerdtfeger
Back by popular request, Patrick presented more detailed online marketing tactics — building from his earlier talk on social media basics delivered last fall.
Author of Webify Your Business, Patrick spoke at 127 events around the globe in 2009. He …

 Future of advertising,Guest Post,Social Media Marketing         7 comments

from My Friend & Guest Poster Deepak Gupta
Savvy marketer Deepak Gupta has become a great friend through Twitter, and when I read about what he learned from two days at a Google Grants Workshop at their Headquarters in California earlier this year, I wanted to learn more about how to …

 Book review,Social Media Marketing         2 comments

Are you a HubSpot Fan?
If you are, then this article will be “speaking to the choir,” but if you don’t know anything about HubSpot AND you’re trying to learn everything Out There about Social Media, read on.
Initially, I “stumbledupon” HubSpotTV, which is a weekly Friday afternoon podcast featuring Karen Rubin …

 Future of advertising,Guest Post,Sharisax Is Out There,Social Media Marketing         No comments

Justice Marshall aka @SocialNature on Twitter believes that relationships are the foundation of business and happiness, and that makes lots of sense as Justice and I are Tweeting one another — learning from one another — and supporting one another.
When Justice recently Tweeted about a conference he’d attended about …

 Sharisax Is Out There,Social Media Marketing,Social Media Strategy         16 comments

Social Media Marketing is the BUZZ these days, and that IS what this article is all about: However, according to Axel Schultze. Chairman of the Social Media Academy, and my instructor for the first Leadership Class of 2010:

“Marketing is only ONE component. We must shift in all departments. Social Media …