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9 February 2010

How Many of These Social Media Questions Can You Answer?

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My Laney College students are participating in social media to build writing and reading skills. For many of them, however, this is a significantly new experience, i.e., creating blogs and signing up for Twitter. What is Social Media and why is it important? and . . . here are many of their other questions: Where […]

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28 January 2010

Avoid These 9 Blogging Blunders: Guest Post by Suzanne Vara

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“Blogging is a way to share your thoughts, knowledge and information like never before.  We blog for many reasons which are  unique to us as people, but yet share a community that is a part of us.” — Suzanne Vara Suzanne Vara is one of my new online friends/collaborators/role models, whom I mentioned in a […]

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26 December 2009

Use this Checklist for Managing Online Presence

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CHART YOUR SOCIAL MEDIA PROGRESS: Want to manage your social media sites? Yesterday’s post reviewed Chris Brogan‘s 19 tips: Resolve to Manage your Online Presence. Today you’ll find a handy spreadsheet to use for weekly check-offs. And there’s space to add other tasks . . .  like writing your blog post 🙂 Now you can […]

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20 December 2009

1,734 Uses for Social Media – Look ’em Up in Tamar’s “Text”

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You’ve got to be more than a Social Media Newbie to appreciate the depth and breadth of research that went into compiling the 334-page compendium The New Community Rules: Marketing on the Social Web. Author Tamar Weinberg is a community manager for Mashable, clearly the best source for Social Media news on the Net — […]

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27 November 2009

Social Media Marketing 101: More strategies to get you started

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It almost doesn’t make a difference where you are on the Social Media learning curve, there’s always more to discover and integrate into your strategy . . . even if you are just getting started. STRATEGY is the key word of the day i.e., what do you do first, second, third, and so on . […]

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20 November 2009

728 FAQ’s for LinkedIn: Who Knew?

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 LinkedIn         No comments

  Getting your LinkedIn ???s answered is a piece of cake   It all started because I couldn’t “link in” to the new Twitter/LinkedIn sync. I checked “here” and I checked “there” and VOILA, I found that Help [in the upper right hand corner of the LinkedIn home page] has 728 Frequently Asked Questions — […]

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18 November 2009

So you’ve joined a LinkedIn Group . . . what’s next?

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 Guest Post,LinkedIn         1 comment

No matter what level of social media understanding you are at, you will ALWAYS find exciting new information and ways to get the most out of your online experience. Sometimes it’s a matter of being READY to appreciate the information. And I, personally, am ready to dive into Group conversations. How about you? Joined any […]

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23 October 2009

Web designers more in demand now — even with the ease of blogging and pre-made themes

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Migrating from wordpress.com to wp.org was one tough challenge — and then finding my ideal template was an even bigger one. Thank heavens for all the support available online — especially via the LinkedIn Q&A feature. [See previous guest post.] One question led to another once Australian problem solver James Hilton offered me his expertise […]

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18 October 2009

Why re-invent the wheel? Maria Marsala wrote GREAT post on LinkedIn Q & A: THX, Maria, from me & my readers :-)

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 Guest Post,LinkedIn         5 comments

I was talking with my brother Chuck yesterday about how many features LinkedIn offered that so many people were still unaware of — AND one of the big ones was the ANSWERS [and Questions] section. Chuck said I should write a post about it, and VOILA, one already written appeared in my mailbox. It would […]

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14 October 2009

Social Media Victories: presentation by Patrick Schwerdtfeger for Bay Area Consultants — BACN

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As a Bay Area Consultant myself, I was thrilled to attend my first BACN breakfast meeting and hear Patrick Schwerdtfeger tell 80 of us all about his “Social Media Victories.” Patrick’s one-hour talk featured case studies where organizations leveraged Twitter, LinkedIn, Facebook and YouTube to increase revenue and brand awareness . . . but what […]

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6 October 2009

The Magic of LinkedIn: Making your PROFILE work for you

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 LinkedIn         12 comments

LinkedIn is so much more than a “resume repository” advised Dean Guadagni and Susan Hanshaw in a presentation to Marin Professionals. The two social media marketing strategists outlined a host of ways that online networking on this Web platform can play a significant role in your professional life. One tip sent me home to update […]

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8 May 2009

Marketing student compares Facebook & LinkedIn for class back in 2009

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**GUEST POST** San Francisco State University senior Roxanne Cobbs has been an active member of this semester’s public relations class — and has functioned as a very responsible leader for two small groups, the 2nd of which investigated the topic of “Facebook for Business.” Roxanne’s group put together an excellent power point presentation, and she […]

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