
My BFF Sandy Davis has done it again. Recently she reported on her Electronic Book Reader research that paid off with All The Reasons To Choose Nook Over Kindle. Here’s the latest . . .
Nook News! For one thing: Prices are Down
Guest Post by Sandy Davis
Yesterday, Barnes and Noble …
By the time you read this article, there will undoubtedly have been way more than 6,000 people who’ve attended Linchpin Meetups all over the world. I attended my first such event in Columbus, OH, on June 14 — The First International Linchpin Meetup Day.
Meetups allow people to form groups with …
A few weeks ago, one of my networking groups gave us the table topic of Your Female Role Model. At the moment my mind went blank . . . but darn, I should have thought of my very very good friend Sandy Davis who was my next door neighbor in …
“What do you want your website visitors to learn about you?”
That question began chapter 18 — “Website conversations” — in Patrick Schwerdtfeger’s popular step-by-step guide for small business owners, commission salespeople, and service professional: Webify Your Business, Internet marketing secrets for the self-employed.
“Your website visitors need to find out if …
One year ago today, I wrote my first blog post: Follow me along Social Media Revolutionary Road . . . and what a ride it’s been — life altering, for certain.
The lessons keep on coming, especially on how to do this blogging gig. While there is NO one right way …
Are you a HubSpot Fan?
If you are, then this article will be “speaking to the choir,” but if you don’t know anything about HubSpot AND you’re trying to learn everything Out There about Social Media, read on.
Initially, I “stumbledupon” HubSpotTV, which is a weekly Friday afternoon podcast featuring Karen Rubin …
Blogging,Book review,Facebook,Getting Started,LinkedIn,Social Media Basics,Social Media Marketing
No commentsYou’ve got to be more than a Social Media Newbie to appreciate the depth and breadth of research that went into compiling the 334-page compendium The New Community Rules: Marketing on the Social Web.
Author Tamar Weinberg is a community manager for Mashable, clearly the best source for Social Media …
As both a PR teacher and professional journalist for many years,
I was blown away when I found the perfect new text:
Making News in the Digital Era
by David E. Henderson
If elections were held today for Social Media Expert, David gets my vote. His 2009 narrative/guidebook is perfect for helping …
“PR 2.0: A Promising Future” — Part 4 of Putting the Public BACK in PR is quite an ambitious undertaking
I covered the first section, ch. 15 on Community Managers in an earlier post. And today’s article only begins to summarize some of the key points in the three very diverse …
See how things intersect & support
When I first read chapter 13 in Putting the Public Back into PR, I had my doubts as to whether Twitter was really the place for great convo — i.e. conversation.
But two recent experiences convinced me that rapid-fire, off-the-cuff, succinct wordings could …
Center of Community, center of influencers
Hiring or Applying?
You’ll do well to check out chapter 15 in the social media/PR 2.0 book I’ve been reviewing — Putting the PUBLIC Back in Public Relations by Brian Solis and Dierdre Breakenridge.
Who OWNS the responsibility of managing social media conversations for an organization?
Brian …
Part 3: Putting the PUBLIC Back in Public Relations
Add air to molten glass
If you think about the title of this post, I hope you’ll get the message that even though it’s the SM platforms, i.e. Twitter, Facebook, Friendfeed, etc. that get the “Buzz,” it’s HOW YOU USE THEM that is …