Blogging, Blogging Basics, Featured, Getting Started, Social Media Marketing         3 comments

My most recent blogging workshop gathered together a dozen participants with a wide range of experience and understanding of social media — from some attendees who weren’t quite sure what a blog was to a few people with active, sophisticated websites.
What they all shared, however, was the question about whether …

 Blogging, Blogging Basics, Getting Started, Social Media Basics         4 comments

Q: Why do you want to blog?

A: Because it’s new and I want to do it.

Q: What do you want to blog about?

A: I don’t know. You tell me.

Blogging is a power strategy for Content Marketing, i.e., communicating about yourself and/or your company to win friends, followers, clients, and customers.
Six …

 Blogging, Blogging Basics, Guest Post, LinkedIn         1 comment

“Blogging is a way to share your thoughts, knowledge and information like never before.  We blog for many reasons which are  unique to us as people, but yet share a community that is a part of us.” — Suzanne Vara

Suzanne Vara is one of my new online friends/collaborators/role models, whom …

 Blogging, Blogging Basics, Career Moves, Future of Marketing, Getting Started, PR 2.0, Personal Branding, Social Media, Social Media Marketing         2 comments

Lots of people considering social media strategies for business and personal reasons [like job seeking] may not fully appreciate the value of blogging.

the TIME
the SKILLS
the COMMITMENT

Is Blogging Worth all That?
Absolutely, according to Dean Guadagni, Social Media Marketing/Director at Inner Architect and source for two of my previous articles — Networking …

 Blogging, Blogging Basics, Getting Started, Personal Branding, Social Media Marketing         22 comments

The MORE of YOU, the better!
Tomorrow I’ll be meeting with 10-12 friends to teach them HOW TO START A BLOG.
The first question I could ask — but won’t — is WHY do they want to start a blog.
I won’t ask because I suspect two things: (1) most of them know …

 Blogging, Blogging Basics, Getting Started         1 comment

Way back when . . . I first started blogging with Wordpress.com in April of this year, I never changed my background from the Kubrick default theme. So for four months, my blog looked exactly like my husband Jack’s above.
HOWEVER, now that I know how EASY and how much FUN …

 Best of 2009, Blogging, Blogging Basics, Featured, Getting Started, Personal Branding         7 comments

So you’re ready . . . to join the Blogosphere with your own individual views.
It’s not exactly a “piece of cake,” but as my many advisors told me — JUST DO IT, and you will learn a lot as you go.
GETTING STARTED is always the hardest part of a new …

 Blogging, Blogging Basics, Personal Branding, Social Media         9 comments

Fathering a son: what's more important than that?
Many of my students have begun blogs, and their first questions seem to revolve around, “How do I get more readers?” and “How do I get people to comment?”
My standard answers have been these three:
* Comment on other people’s blogs
* Announce …

 Blogging, Blogging Basics, Personal Branding, Reading, Social Media Marketing         5 comments

“Write your own blog post everyday, but spend twice as much time reading other people’s blogs
– and comment”

We had Sleepy Blogger, aka Robyn Tippins, come to PR class at San Francisco State, Tuesday, May 12, on the second last day of our exciting adventure into the World of All …

 Blogging, Blogging Basics, Personal Branding         No comments

Popularity has a price: You’ve got to do some Work

Some of my students have started blogging, and one student asked me today [actually in a comment on my first post]:

“How can I get my blog noticed?”

Interestingly enough, that question was answered in a blog posting today, April 25, from …