The NEW Marketer at Work: A day in the life of Justin Fong

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Justin Gets a PR gig

SFSU student Justin Fong puts his Social Media lessons to good use

SFSU student Justin Fong puts his Social Media lessons to good use

More than 100 marketing students in the College of Business at San Francisco State experienced All Things Social Media from classroom activities, influential guest speakers, and their own individual research.

Justin Fong was one of a half dozen students who had a double-dose, taking both my PR and my Advertising courses. After the semester ended, he began working for Scoreloop and here is a report on his internship activities:

Hey Shari,

How’s the summer going for you? My internship is really tough. Long hours and pretty much a non-stop day, but it’s a lot of fun. There is a lot going on at once.

The first thing I do in the morning is troll through the news for stories about our company and our competitors. I look through Facebook, Linkedin, Twitter, and other social media sites to see if anything’s new. If something does comes up, I e-mail it to my team and we try to de-position our competitors.

I also take care of all of our social media profiles. I made our Facebook fan page, our Linkedin company profile, monitor our Twitter account, etc. There are so many different things I do.

One thing that I helped the company with was the idea of creating a wikipedia page, which we discussed in a phone conference.

We had a big press release yesterday. It was a hit and got picked up by a lot of big companies, Google, Yahoo, CNBC, MarketWatch, and so many more. We do both traditional PR and PR 2.0. I’ll update you when more things happen for the company. We’re getting ready for Apple’s World Wide Developers Conference so we’re really busy this week. Have a good rest of summer!

Best Regards,
Justin Fong

Hey guys, if any more of you are “out there” doing social media activities, please send me your reports and maybe we’ll have a host of guest hosts.

Next post: What to Tweet – Part Two

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Posted by Shari Weiss   @   5 June 2009
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