
TGIF. We’ll make this blog-lite, just in case you haven’t read my first post.
Yesterday’s adventure along the SM Revolutionary Road was anything but “lite” – information-wise. Three Bay Area social media players: John Harper, Dean Guadagni, and Pat Kitano visited my SFSU advertising and PR classes to provide all of us with a host of on-scene strategies they are currently implementing for their clients.
More on all of these topics coming soon. In the meantime, check out (1) John’s April 23 blog post [and on-the-spot interview with me]: (2) Dean’s views and tips: and (3) Pat’s web explanations of how social media converges with mass media.
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YUP, you “gotta do what you gotta do”
. . . and isn’t that part of preparing for the future and giving up living in the past.
)
I stayed after class and got a chance to discuss the overload of information that John and Dean had for us. Something I really wanted to find out was what are companies looking for in us online when they want to hire someone? Their answer was simple, think outside the box and display those thoughts in anyway possible online. They suggested that I tweet about what it takes to get my attention through advertising. This led me to think that when I watch television I always notice all sorts of flaws in how companies try to reach me. They said that tweeting my problems with these ads would be a great way to start out in the right direction. Their advise and information was priceless and has helped me start to see what it takes today to succeed in advertising, or social media networking, in an unknown future.
The kind of thinking that John, Dean, and Pat are encouraging in you matches my expectations in your Advertising group projects, i.e., that is that you brainstorm as a group to TELL THOSE BIG COMPANIES OUT THERE just what they ought to do to get your attention. Sounds like you are on the right track.
Being an exchange student planning on job hunting back in Tokyo, the whole presentation by these gentlemen about this revolution in the social media and its effects on job hunting left me very curious about what it’s like back at home. Plus, social media networks like Facebook has always been a socializing space for me, but with lesson by lesson and day by day I have come to realize that it’s really not a place to play around with. I’ve heard stories of underage students getting caught while posting blog posts about drinking on “mixi”, a social networking service much like Facebook from Japan. I’m not familiar with companies checking profiles of prospective workers, but who knows? Facebook and Twitter have there Japanese versions already and for a while… =)
Ayaka, all of this exposure to the Social Media revolution in the US should provide you with a great background to bring your experience and knowledge to small businesses in Tokyo that could take advantage of your newly acquired information. Good luck to you.
9:08 pm
First I just want to say that my head was hurting from all the valuable information that these gentlemen presented to us, I serisously could not believe how much I learned in that hour and how this world of social media is changing so drastically. The thing that intrigued me most was the google alert and how they said that you have to really watch what you put online especially all the picutres of the partyig and what not. Being at this age all we have are pictures of drinking and clubbing becuase we feel that our private lives are ok to show on facebook and myspace, but now with this time of onlne job offers and search medias everyone needs to start censoring what they put up, which is really hard when we are all at this age where we want to show how much fun we are having as opposed to starting to clean up our personal sites and making them professional. but hey you gotta do wht you gotta do to jump start on your future.